The U.S. Soybean Export Council (USSEC) organised Soy Connext 2026 at the Hyatt Regency, Chicago, bringing together more than 800 participants from 60 plus countries around the globe from animal nutrition, feed, food and agribusiness sectors. The flagship summit provided an important platform for international collaboration, market intelligence, sustainability, innovation and discussions on strengthening global food, feed and nutritional security. The program also included interactions with U.S. soybean growers, farm visits in Illinois and States, USA, the Soy Excellence Center (SEC) 2026 Top Achiever Recognition Award Ceremony, a Risk Management and Market Awareness Workshop and a technical visit to Kent Feed Mills, Iowa State University.

Strong Representation from Middle East, North Africa and South Asia (MENASA) Region at Soy Connext 2026
The delegation from Indian was led by Mr. Franklin Manuel, India Market Lead, U.S. Soybean Export Council (USSEC) and included Mr. Sanjeev Asthana, CEO, Patanjali Group and President, The Solvent Extractors’ Association of India; Mr. Angshu Mallick, Executive Deputy Chairman, Adani Wilmar Agri Business Limited, Mr. B. V. Mehta, Ms. Garima Jain, Mr. Vidya Bhushan, Mr. Kanubhai Thakkar, Mr. Kedar Kulkarni, Mr. Vinod Kumar Jain, Mr. Saurabh Singh Mehta, Mr. Pradeep Krishna, Mr. Rishan and Mr. Ricky Thaper.

As part of the program, the delegation visited Jeff O’Conner Farm in Illinois State and interacted with Mr. Jeff O’Conner, a sixth-generation soybean grower and Board Director of the Illinois Soybean Association. The visit provided valuable insights into sustainable soybean production, advanced genetics, precision agriculture, technology adoption and environmental stewardship.

Interactions with members of the Illinois Soybean Association during the Illinois Soy Reception further highlighted the importance of farmer-led institutions, strategic planning and public-private partnerships in developing a resilient soybean value chain.
The Soy Excellence Center (SEC) 2026 Top Achiever Recognition Award Ceremony was another important highlight of the program. Ms. Anne Meis, Chair, SEC Global Advisory Panel (GAP) welcomed participants, followed by remarks from Mr. Brent Swart, SEC GAP Secretary, and Mr. Mike McCranie, USSEC Chair.
Mr. Brent Swart presented the Impact Subcommittee Report, while Mr. Joel Schreurs, SEC GAP Treasurer, presented the Finance Subcommittee Report. Mr. Brent Babb, Executive Director, Soy Excellence Center, provided an update on SEC’s growing global footprint. Regional updates from the Americas, Asia, China, India, Nigeria and MENA demonstrated SEC’s contribution towards professional capacity building across the global protein value chain.

A proud moment for India came when Dr. Vijay Anand E. Pilli, Center Lead, Soy Excellence Center–India, highlighted the achievements of the SEC -India.
The STAR Award was presented to Dr. Pragati Salutgi in recognition of her outstanding contribution. Mr. Jim Sutter, CEO, USSEC appreciated the contributions of SEC Global Advisory Panel and Regional Advisory Council Members.

I feel truly honoured to serve as a Regional Advisory Council Member – India of the Soy Excellence Center – SEC India, an outstanding initiative of U.S. Soybean Export Council (USSEC). Over the years, SEC has played a transformative role in upskilling professionals across the livestock, feed, aquaculture and food sectors, thereby strengthening the global protein value chain. A heartfelt thank you to Soy Excellence Center and U.S. Soybean Export Council (USSEC) entire teams for their unwavering dedication and visionary leadership in investing in people – the most valuable asset for the future of poultry, dairy, aqua and food industry.

During a special media interaction attended by more than 20 international journalists, Mr. Mike McCranie, Chair, USSEC Board of Directors shared the perspective of U.S. soybean farmers and while reflecting on life as a soybean farmer, he shared a powerful thought “We love to produce crops and watch them grow. But what we really love is seeing our crops feed people around the

world. That is, without question, the most gratifying part of being a farmer.” His words beautifully captured the true purpose of agriculture—feeding the world.

Mr. Jim Sutter, CEO, USSEC, emphasized that Soy Connext 2026 with 800 plus registrations is more than a conference—it is a global platform for collaboration, innovation and sharing scientific insights. Mr. Sutter highlighted that U.S. Soy combines superior feed performance, verified sustainability and a highly reliable supply chain, positioning it to meet the world’s growing demand for protein. With global soybean import demand projected to rise significantly and a record U.S. soybean crop expected this year, the outlook for U.S. Soy remains exceptionally strong. Mr. Jim Sutter added U.S. Soy supply chain is backed by highway, rail, river and barge logistics that buffer supply when a buyer needs it, we deliver it. The world needs more protein and more oil for decades to come and U.S. Soy delivers both reliably, sustainably and at a value buyers can trust.

Post Media interaction, I had Insightful discussions with Mr. Kevin Roepke, Executive Director, USSEC – Middle East, North Africa & South Asia (MENASA), highlighted that SoyConnext2026 once again demonstrated U.S. Soy leadership in enabling sustainable food and feed systems worldwide. Mr. Kevin Roepke added Soy Connext has established itself as the world’s premier globally recognized soy event. Every year, it gets bigger and better and we are proud to see that this year we had over 800 participants join us from across the world. Apart from the stellar agenda and amazing speaker line-up, this conference also gives us the opportunity to network with the industry veterans, customers, U.S. soybean farmers, USSEC members and more. It represents what USSEC stands for: strengthening partnerships, fostering relations and building a preference for U.S. Soy across the world. These in person engagements build trust, emphasize the importance of supply chain resilience. Insatiable demand for both protein and oil is setting an exciting stage for the conversations and discussions being held. To that end, U.S. Soy plays a pivotal role in improving nutrition security across the world, while doing so in an environmentally sustainable and responsible manner.

Mr. Franklin Manuel, India Market Lead, USSEC described the engagement as a truly rewarding experience, emphasizing that the high-level interactions strengthened understanding and relationships across the U.S.–India soy value chain. The discussions opened new avenues for trade, innovation, sustainability and market development, while creating a stronger foundation for future soy cooperation and advocacy.

Mr. Sanjeev Asthana, CEO, Patanjali Group and President, The Solvent Extractors’ Association of India appreciated the depth of discussions at Soy Connext 2026, noting that the event brought critical issues around trade, agriculture and protein to the forefront. He emphasized that the Indian crushing and animal protein industries have valuable lessons to draw from global trends shaping the future of business.

Mr. Angshu Mallick, Executive Deputy Chairman, Adani Wilmar Agri Business Limited, highlighted the opportunity to interact with delegates from across the world and observe how the global soybean industry is increasingly focused on sustainability and critical role of soybeans in food and feed systems.

Mr. Pradeep Krishna, Executive Director, SKM Animal Feeds & Foods (India) Pvt Ltd., said Events like Soy Connext 2026 create meaningful platforms for dialogue, strengthen relationships across the value chain and open pathways for long-term collaboration. During networking reception my discussions with farmer leaders from American Soybean Association (ASA), United Soybean Board (USB) and U.S. Soybean Export Council (USSEC), reinforced one key message: international collaboration is essential to building resilient, sustainable and nutrition-focused food systems.

Global Leaders Share Perspectives on the Future of Soy during Soy Connext 2026 Conference

Soy Connext 2026 – Where Bright Minds Connect, commenced with welcome and opening remarks by Mr. Mike McCranie, Chair, USSEC Board of Directors.

Ms. Colby P., Executive Director, International Strategy, USSEC, introduced Ms. Michelle Caruso-Cabrera, CEO, MCC Global Enterprises, CNBC Contributor, who spoke on “Global Forces at Play: Geopolitics, Trade & the Future of Soy.”

Mr. Tanner Ehmke, Lead Economist, CoBank, presented “The Global Soy Outlook: Supply, Demand & Market Signals.” A panel on “How It’s Growing: Inside the 2026 U.S. Soy Crop” featured Mr. Mike McCranie; Mr. Randy Miller, Director, USSEC; Mr. J. L. Scott Metzger, President, American Soybean Association; and Mr. Brent Gatton, Chair, United Soybean Board.

On the last day of Soy Connext 2026, Mr. Daniel Whitley, Administrator, Foreign Agricultural Service, USDA, addressed the delegates, followed by Mr. Juan Luciano, CEO, ADM, who highlighted the importance of an integrated soy value chain covering origination, processing, logistics and merchandising. This was followed by break-out session and there were insightful presentations from other distinguished leaders across the global soy value chain.

The summit concluded with remarks by Mr. Jim Sutter, CEO, USSEC, who emphasised the value of bringing U.S. soybean farmers, processors, traders, agribusinesses and international trade teams together to exchange knowledge and explore new opportunities. Mr. Sutter said attendees will depart with a clear perspective on the opportunities ahead and a look forward to what’s next. Mr. Sutter announced that Soy Connext 2027 will be held in New York, USA, from August 16–18, 2027.

Soy Connext 2026 was sponsored by several associations and companies; Illinois Soybean

Association, Indiana Soybean Alliance, Iowa Soybean Association, Ohio Soybean Council and South Dakota Soybean Council were the Platinum Sponsors. Cargill, Frey, The Delong Company, Nebraska Soybean Board, SOYLEIC and The Russell Marine Group were the Gold Sponsors. Kansas Soybean Association, Kentucky Soybean Board, North Dakota Soybean Council, Northern Soy, Tennessee Soybean Promotion Board and Wisconsin Soybean Marketing Board were the Silver Sponsors and SGS, Blue Grass Farms of Ohio Inc., CHS Inc., Insta-Pro International, US Identity Preserved

Alliance, International Feed Corporation, ADM, AGP, Arkansas Soybean Promotion Board, Bunge, Consolidated Grain & Barge, Fornazor, Hawkeye Gold Lcc, Minnesota Soybean Research, Perdue Agribusiness LLC, Poet, Ray-Mont Logistics America, Stone Arch Commodities, The Scoular Company, Trans Globe, US Nisshin Shokai Inc., Wheaton Grain Inc., were the Bronze Sponsors of Soy Connext 2026.

Market Intelligence and Risk Management
Following Soy Connext, the USSEC MENASA Trade Team participated in a “Risk Management and Market Awareness” Workshop on August 8 at the Hyatt Regency, Chicago.

Mr. Kevin Roepke, Executive Director, USSEC–MENASA, welcomed participants from the Middle East, North Africa and South Asia and introduced Mr. Guy H. Allen, Senior Economist.The workshop covered global agricultural commodity markets, soybean trade dynamics, supply-demand fundamentals, price discovery, market volatility, forecasting and practical risk-management strategies.

For India’s poultry, livestock, dairy and aquaculture sectors, such knowledge is increasingly important for managing feed ingredient availability, price fluctuations and long-term feed security.

From Iowa Soybean Fields to Feed Technology
Post conference, the delegation visited Grubbs Lands & Cattle Farm in Iowa State, and had good interaction with Mr. Brock Grubbs, a sixth-generation farmer producing soybean and corn across approximately 4,200 acres. The visit provided insights into precision agriculture, advanced genetics, technology and sustainable farming. Ms. Karen Long, Project Coordinator, Iowa Soybean Association, briefed the delegation on farming and sustainability practices.

Later the Trade Team visited the Kent Feed Mill and Grain Science Complex at Iowa State University, a modern facility integrating education, research, analytical laboratories and pilot-scale feed manufacturing. Dr. Dirk Maier, Professor and Director, Kent Feed Mill and Grain Science Complex, Dr. Camille Schroeder, Associate Director and Mr. A S M Younus Bhuiyan Sabbir, Assistant Manager of Grain Center, briefed the delegation on advancements in feed technology, grain science, research and industry-academia collaboration.

Strengthening U.S.–South Asia Partnerships
Thanks to Mr. Kevin Roepke, Executive Director (MENASA), U.S. Soybean Export Council, Mr. Franklin Manuel, India Market Lead, USSEC Ms. Deeba Giannoulis, Regional Food and Nutritional Security & Trade Strategy Leader–MENASA, Ms. Hibah Ameer, Regional Communications Lead–MENASA, Dr. Vijay Anand E. Pilli, Dr. Ashesh Bhattarai, Nepal Market Lead, Mr. Saram Bokhari, Pakistan Market Lead, Mr. KhaBiBur RahMan, Bangladesh Market Lead, Dr. Khurram Shahbaz, Regional Special Projects Facilitator, South Asia, Ms. Nikita Sharma, PMP, Ms. Dhanu Basavraj, Mr. Tara Singh Rawat, and all other members of the USSEC team for organizing this highly educational and informative program and for providing members of the MENASATrade Team with this valuable learning opportunity. Initiatives like these play a vital role in enhancing industry knowledge, strengthening international partnerships, and fostering sustainable growth across the global agricultural and animal protein sectors.

From soybean farms in Illinois and Iowa States to global

discussions during Soy Connext 2026 in Chicago and advanced feed and grain research visit at Iowa State University, offered valuable insights into the U.S. soybean value chain.

As India, the United States and other countries work to meet the growing global demand for affordable and nutritious protein, collaboration in feed security, technology, sustainability, research and trade can play an important role. The journey through the U.S. soybean and feed ecosystem therefore offered much more than an understanding of American agriculture. It provided a broader perspective on how innovation, farmer leadership, scientific research, market intelligence and international cooperation can come together to build more resilient, competitive and sustainable food and feed systems for the future.

The 7th edition of the Global Talks Series presents an inspiring conversation with Ms. Tori Sorensen, a globally respected advocate for sustainable agriculture, soybean processing, and animal nutrition education. This edition explores Tori Sorensen’s journey from her farm roots in Iowa to becoming a global voice in soy innovation and protein security. Through her leadership at Insta-Pro International and contributions with U.S. Soybean Export Council (USSEC), she has helped advance feed processing technologies, sustainable animal nutrition, and global education initiatives across more than 100 countries. As former Chair of the Soy Excellence Center (SEC) Committee, Tori played a leading role in strengthening global training programs for feed manufacturing and agribusiness professionals, including the establishment of SEC India. Her work continues to inspire the poultry and livestock industries through innovation, education, and a strong commitment to global protein security.

Career Summary:
In a world where global food systems face sustainability and production challenges, Tori Sorensen has built a career focused on advancing global agriculture through education and communication in soybean processing and animal nutrition. As Marketing Director for Insta-Pro International, she has helped expand the company’s global presence by promoting sustainable feed processing solutions across international markets. Outside her position at Insta-Pro, Tori has become a thought leader and a staunch advocate for sustainable agriculture practices and education on soybean processing.

Early Career/Background:
Raised on a farm in southeast Iowa, agriculture and the value of hard work played a defining role in shaping Tori’s life and career. She experienced the realities of farm life first hand by detasseling corn, walking beans, helping with the family grain bin business, and learning to drive a tractor before she even learned to drive a car.
Like many farm families impacted by the 1980s farm crisis in the United States, her family faced significant hardship, including losing their farm and home at auction. Those experiences left a lasting impact and helped shape her perspective on resilience, opportunity, and education. Inspired by her father’s belief that “they can take everything from you, but they can’t take away your education.” Sorensen developed a deep passion for agricultural education and leadership development, which continues to influence her work in her global agriculture outreach today.

Marketing Director at Insta-Pro International:
As current Marketing Director for Insta-Pro International, Tori Sorensen has helped build global partnerships focused on soybean processing, feed efficiency, and animal nutrition education. Working with customers and distributors in more than 100 countries, for the last 12 years, she has supported international outreach efforts that promote high-shear dry extrusion technology and sustainable soy processing solutions for poultry, livestock, and feed production. Her role often combines technical education with relationship-building, helping connect feed producers and processors around the world with U.S. soy innovation and processing expertise.

Global Partnerships and Outreach:
Through her leadership at Insta-Pro International and former volunteer positions at USSEC, Tori has leveraged her expertise and resources to lead workshops, presentations, technical trainings, and international outreach programs focused on soybean processing and animal nutrition education. By combining Insta-Pro’s expertise in high-shear dry extrusion and feed processing with USSEC’s global education initiatives, she has helped connect producers, nutritionists, feed mills, and agribusiness leaders from across the globe with practical knowledge on feed efficiency, soybean meal quality, and sustainable protein production. Her work centers on creating collaborative learning opportunities that strengthen industry partnerships while advancing the understanding of U.S. soy technologies in global markets.

USSEC Leadership:

In addition to her role at Insta-Pro International, Tori has also served in several leadership positions with the U.S. Soybean Export Council (USSEC), including Board of Directors (2019-2025) founding Chair of the SEC (Soy Excellence Center) Committee (2019-2025) and Co-Chair of the Animal and Aquaculture Utilization Team from 2017 to 2019. As Chair of the SEC she led the establishment and growth of the educational programs designed to train emerging leaders in feed manufacturing and agribusiness across the globe. The centers focus on advancing animal nutrition, supporting sustainable protein production, and strengthening international trust in U.S. soybean quality and processing technologies.

Spotlight on India & USSEC SEC
As Chairwoman, Tori led the SEC global presence, in four regions – Americas, Asia, MENA, and Sub-Saharan Africa with focused Centers in Thailand, Egypt, Nigeria, and established in 2024, India.

With 1.4 billion people strong and a rapidly growing economy, India is one of the worlds largest and most diversified food producers with agriculture contributing to over 20% of the economy. Challenged with a young workforce and unique market needs, the SEC program aligned with the Indian government’s focus on skills development for youth, making them ready for jobs under the ‘Skills India’ initiative.

In 2024; Tori, along with 14 Industry Leaders from India and the SEC Global Advisory Panel, held its inaugural meeting in Mumbai. This meeting provided guidance and direction on tailoring SEC offerings to solve key training challenges and operational hurdles in India’s food and agribusiness operations.

During her tenure as Chairwoman of the SEC, Tori led this transformative training program, preparing over 20,000 participants globally with the skills needed to be future-ready. Making her a strong advocate for global protein security through soy innovation and animal nutrition. A fitting legacy to her father’s belief in the importance, permanence and impact of education.

“Education is the most sustainable investment we can make for the future of global agriculture. When we empower people with knowledge, innovation, and opportunity, we strengthen food security and create a better future for generations to come.” 

— Tori Sorensen

The Soy Excellence Centres focus on training the global workforce engaged in the poultry, feed milling, aquaculture, dairy, and soy food sectors. Training holds a pivotal role in the real world across various domains and industries. It serves as the cornerstone for personal and professional development, ensuring that individuals stay competent and competitive in an ever-evolving landscape. The significance of training can be observed through its manifold benefits, ranging from enhancing skills and fostering growth to driving overall success.

Goals of the Soy Excellence Center, India
The India SEC Program embodies the global vision crafted by the U.S. Soy Industry, translating this philosophy into impactful action with the help of regional experts in India and the members of the SEC’s Regional Advisory Council. With clear objectives and a strategic focus, the program aims to:

a) Empower Future Leaders: Cultivate a new generation of problem-solvers who will emerge and engage as good leaders in this crucial market.

b) Elevate Professional Skills: Shape the next wave of young professionals, equipping them with the expertise to become efficient and visionary managers of tomorrow.

c) Strengthen Enterprise Capacity: Build the operational strength of companies within the protein value chain, driving demand for high-quality raw materials and innovative technologies, which will boost the market demand for soy and feed.

d) Fuel Industry Growth: By achieving these milestones, the program will drive sustained growth in India’s protein industries, ultimately opening new doors for U.S. Soy market access in the region.

At the SECs, we thought deeply on 8 key outcomes that can emerge from good training programs. Here is an account describing those eight areas.

Enhancing Skills and Competencies
One of the primary advantages of training is the enhancement of skills and competencies. In an era where technology and methodologies are constantly advancing, staying updated is crucial. Training programs help individuals acquire new skills, refine existing ones, and keep pace with industry standards. This continuous learning process ensures that professionals remain relevant and effective in their roles.

By way of example, in the food industry, there is growing attention given to protein. All of us work directly or indirectly in the protein value chain. Customers’ expectations, food norms, production techniques and technologies, our understanding about nutrition, equipment and its technology (transforming digital), and animal and plant genetics keep continually changing.

Boosting Employee Morale and Satisfaction
Training also plays a significant role in boosting employee morale and job satisfaction. When organizations invest in their employees’ development, it sends a positive message that they value and believe in their workforce. This investment leads to increased job satisfaction, higher motivation levels, and a stronger sense of loyalty among employees.

For instance, companies that offer leadership development programs, soft skills training, and career advancement opportunities often see lower turnover rates and higher engagement levels. Employees feel more competent, confident, and prepared to tackle challenges, resulting in a more positive work environment.
Fostering Innovation and Adaptability

In today’s fast-paced world, especially in the protein value chain/ food chain, innovation and adaptability are key to staying ahead of the competition. Training empowers individuals and organizations to embrace change and think creatively. It encourages a culture of continuous improvement and experimentation, where employees are not afraid to take risks and propose new ideas.

Organizations that prioritize training are better equipped to adapt to market shifts, technological disruptions, and changing customer demands. Specifically, we see a lot of digital applications being used in the protein production sector or the feed manufacturing sector. Companies that invest in digital transformation training can seamlessly transition to new business models, enhance their digital presence, and offer innovative solutions at production centres or to their clients.

Ensuring Compliance and Reducing Risks
Compliance with industry regulations and standards is non-negotiable for many businesses. It is an area that is catching up fast because of health and wellness concerns. Training ensures that employees are aware of and adhere to these regulations, thereby minimizing the risk of legal issues, financial penalties, and reputational damage. We operate in the food sector – be it production, R&D, or marketing – our audience is humans and their food; therefore, food safety and all regulations governing it take centre stage.

Improving Performance and Productivity
A well-trained workforce is synonymous with improved performance and productivity. Training equips employees with the knowledge and tools they need to perform their tasks efficiently and effectively. It reduces errors, enhances quality, and streamlines processes, leading to better overall performance.

To illustrate, customer service representatives who receive training on communication skills, conflict resolution, and product knowledge are more likely to handle inquiries and complaints successfully. This improved performance translates into higher customer satisfaction and loyalty. The workforce at a feed mill, when taught about implementing a proactive maintenance protocol, can help reduce downtime that could occur due to an unforeseen production issue.

Supporting Career Development and Progression
Training is instrumental in supporting career development and progression. It provides individuals with the skills and qualifications needed to advance in their careers. By offering training opportunities, organizations can nurture talent from within and prepare employees for higher responsibilities.

Mentorship programs, professional certifications, and specialized training courses, such as those of SEC, are some of the ways organizations can support career growth. Employees who see a clear path for progression within the company are more likely to stay committed and strive for excellence.

Contributing to Organizational Success
Ultimately, training the workforce contributes significantly to organizational success. A skilled, motivated, and adaptive workforce is a powerful asset that drives innovation, efficiency, and competitiveness. Organizations that invest in training are better positioned to achieve their strategic goals and maintain a sustainable growth trajectory.

In particular, companies with robust training programs often report higher profitability, stronger market positions, and greater resilience in the face of challenges. Training fosters a culture of learning and development, where continuous improvement is the norm and excellence is the standard.

Contributing to National Protein Security
The food sector’s training programs are essential not only for the company’s success but also for contributing to national protein security. As a key player in the food industry, our commitment to ensuring the safety, quality, and availability of protein sources is paramount. By training our workforce in best practices for food production, handling, and distribution, we help guarantee that our products meet stringent standards and are accessible to the wider population. Proteins are crucial for human health, playing a vital role in growth, repair, and maintaining bodily functions. Ensuring a reliable supply of high-quality protein is a critical aspect of national food security.

Our training programs cover various aspects of protein management— from sourcing sustainable and ethically produced raw materials to implementing advanced preservation techniques that extend shelf life and minimize waste.

Additionally, by investing in training, we foster innovation, which can diversify the market and offer more sustainable solutions to meet the growing demand. This proactive approach not only supports our business objectives but also aligns with global efforts to combat food insecurity and promote public health. By prioritizing training, we empower our workforce to uphold the highest standards in food safety, quality, and innovation, thereby contributing to the overarching goal of national protein security.

Conclusion
In conclusion, training is a vital component of real-world success. It enhances skills, boosts morale, fosters innovation, ensures compliance, improves performance, supports career development, and drives organizational success. Whether at an individual level or an organizational level, the benefits of training are profound and far-reaching. As the world continues to evolve, the importance of training will only grow, making it an indispensable element of personal and professional growth.

In 2024, the “Year of Elections,” global leadership shifts are shaping new directions in trade and policy. CrushCon organised by U.S. Soybean Export Council (USSEC) at Hotel Sofitel Palm Jumeirah, Dubai, embody this year’s theme, “Electing to Trade.” The conference was attended by more than 100 delegates from South Asia; India, Nepal, Pakistan, Sri Lanka besides USSEC Team from Dubai and Senior Soybean Association Board Members from USA, brings into focus the connections between politics, trade and globalisation, particularly within supply chains, economic frameworks, and supply-demand factors.

The first day session opened with welcoming remarks from Mr. Kevin Roepke, Regional Director – South Asia & Sub-Saharan Africa (SAASSA), US Soybean Export Council, who introduced the key themes for conference that included

Ms. Valerie Brown, Regional Agricultural Counselor at USDA Foreign Agricultural Service (FAS), who discussed market development in the GCC, emphasizing the collaborative efforts between USSEC and USDA. Mr. Kevin Roepke said “Food inflation squeezes the middle class and erodes disposable income. The easiest way to reduce food inflation and thus improve the standards of the middle class is to lean into trade. Through trade, we can make healthier food more affordable and available to the middle class of South Asia.”

Mr. Jim Sutter, the dynamic CEO of USSEC, shared insights into the soy industry’s growth and USSEC’s commitment to sustainable solutions in nutrition. emphasized how trade is an integral channel to provide food and nutrition security, Mr. Sutter highlighting its key benefit of moving goods from point of surplus to point of deficit.
While trade helps maximize income in producing countries it provides consuming countries with availability of competitively priced products. He discussed the power of comparative advantage citing the example of Costa Rica. While Costa Rica specializes in producing bananas and coffee, the U.S. specializes in soybeans and corn. Through trade, these countries mutually benefit from high quality and competitively priced products.

Mr. Jim Sutter, CEO, USSEC presented a Special Appreciation to Mr. Kevin Roepke, Regional Director – South Asia & Sub-Saharan Africa (SAASSA).

Mr. Lance Rezac, USSEC Chair, provided a perspective on how U.S. farmers are meeting the demand for food while remaining environmentally responsible. Mr. Lance Rezac, said U.S. Soybean Export Council (USSEC) focuses on differentiating, elevating preference, and attaining market access for the use of U.S. Soy for human consumption, aquaculture, and livestock feed in 80+ countries internationally. USSEC members represent the soy supply chain including U.S. Soy farmers, processors, commodity shippers, merchandisers, allied agribusinesses, and agricultural organizations. USSEC is funded by the U.S. soybean checkoff, USDA Foreign Agricultural Service matching funds, and industry.

In a session on “US Soy Policy Needs Post-Election,” Daryl Cates, Chairman, American Soybean Association (ASA), highlighted the priorities for U.S. soy in Congress’s lame duck session. He emphasized the value of Market Access Program (MAP) and Foreign Market Development (FMD) funding and the potential impact of future free trade agreements (FTAs) on U.S. soybean exports.

The keynote presentation was by Mr. James Fry, Glenauk Economis. A standout keynote fireside chat, “Electing to Trade,” featured former USDA Secretary Dan Glickman in conversation with Kevin Roepke, exploring how trade policies could evolve following global elections. The first day morning session concluded with the panel “Pakistan Two Years On,” sponsored by the South Dakota Soybean Checkoff, where Zain Mahmood and Shahzad Ali Khan shared advancements and partnerships in Pakistan’s agricultural sector. CRUSHCON Dubai and HUNGERCON Dubai continue to bring insightful dialogues, networking, and fresh perspectives toward a sustainable future.

The afternoon sessions of CRUSHCON Dubai continued to delve into the intricacies of global trade and its implications, with a focus on geopolitics, market dynamics, and sustainability. The keynote address on Geopolitical Economics featured Ms. Trinh Nguyen, Senior Economist for Emerging Asia at Natixis, who provided insights into the evolving landscape of emerging markets, particularly in Asia. Her perspectives, widely respected across international news platforms, are invaluable for understanding the region’s economic pulse. In the session titled Global Oilseeds Spotlight, David Mielke, Director at Oil World in Germany, addressed the relationship between low corn and soybean prices and their potential to drive a global boom in the livestock and poultry sectors. His analysis brought forward important discussions on supply and demand dynamics in the industry.

Mr. Jaison John, Regional Head of Market Intelligence- South Asia, USSEC spoke on “How Policies Have Distorted Regional Prices for Feed Ingredients” and shed light on the complexities of trade policies that have affected feed ingredient pricing, making previously affordable sources of animal protein some of the most expensive globally. The Freight Sector Spotlight, presented by Mr. Voytek Chelkowski from Seamind Blue Ocean, highlighted the impact of freight volatility on margins. He emphasized the importance of understanding FOB versus C&F purchase decisions within the current geopolitical climate.

A significant moment came with the SUSS Logo Signing, where Nepal joined the initiative for sustainability, welcoming five companies into the fold, including Valley Group (NP), Kosmo Feed Mills (SL), Adamjee Lukmanjee (SL) and Nel Farms (SL),. Presenting this initiative were Ms. Deeba Giannoulis, Dr. Pawan Kumar and Dr. Athula Mahagamage.

The afternoon concluded with a keynote address on US Soy’s Commitment to Global Nutrition Security, showcasing the dedication of senior USSEC leadership to enhancing global nutrition.

Recognizing Pioneers Making an Impact in South Asia’s Protein Value Chain Each year, through its HungerCon event powered by Right to Protein, USSEC recognizes and celebrates outstanding contributors to the protein value space in South Asia.

Ms. Deeba Giannoulis, Regional Head of Corporate Affairs-SAASSA, reflected on the origins of HungerCON and the legacy of past winners who have paved the way for advancing the discourse on nutritional security. This year’s esteemed ‘HungerCon Award’ was awarded to Dr. Soumya Swaminathan, Chairperson of the M.S. Swaminathan Research Foundation in India for her pioneering work in integrating science into health policymaking. Other notable nominations included Mr. Iqrar Ahmad Khan, Vice Chancellor, University of Agriculture in Faisalabad, Pakistan and Mrs. Vibha Ahuja, Chief General Manager, Biotech Consortium India Limited from India.

The second day of CRUSHCON Dubai 2024 brought forward insightful discussions and innovative solutions aimed at advancing sustainability and global nutrition. Ms. Deeba Giannoulis, Regional Head of Corporate Affairs-SAASSA, introduced the Soy Sustainability Assurance Protocol, showing how companies can integrate this framework to promote sustainable practices. She spotlighted businesses that have adopted the SUSS logo, signalling their dedication to eco-friendly initiatives within the soy industry.
Ms. Christelle Cordahi, Regional Human Utilization & Nutrition Consultant at USSEC, presented on the importance of incorporating diverse protein sources, both animal and plant-based, to support a balanced diet. Her insights underscored the essential role of soy in overall health.

Ms. Tori Sorensen, Chair of the SEC Global Advisory Panel, shared the impressive growth and influence of the Soy Excellence Center (SEC) worldwide, which have significantly contributed to knowledge sharing and training in the soy sector. By providing free, accessible and comprehensive training options, Soy Excellence Center empowers professionals to stay updated with the latest trends and innovations in their fields. Soy Excellence Center courses adds tremendous value to industry workforce engaged in the protein value chain.

Ms. Tori Sorensen, Chair of the SEC Global Advisory Panel, presented the ceremonial SEC lapel pin to Mr. Ricky Thaper, Regional Advisory Council (RAC) Member Soy Excellence Center-India.

Dr. Tom D’Alfonso, Director of Animal & Aquaculture at USSEC, highlighted the value of optimizing feed nutrient profiles, stressing that not all soy is created equal. He described how U.S. soybean meal is tailored to maximize nutritional benefits for poultry, fish, and shrimp. In an insightful session, Will McNair, Global Head of Human Utilization at USSEC, discussed the complexities of soybean oil processing. He explained how factors such as damage, maturity, and moisture levels significantly affect the quality of soy oil, emphasizing how U.S. soybeans lead in optimizing refinery operations.

The day concluded with a wrap-up by Mr. Kevin Roepke, summarizing key outcomes and insights from the sessions. He emphasized the collaborative spirit of the conference and its potential to drive positive change in the agriculture and nutrition sectors. Mr. Daryl Cates, Chairman, American Soybean Association, offered a vote of thanks, expressing gratitude to all participants and speakers for their valuable contributions and commitment to advancing global nutrition security.

The CRUSHCON Dubai 2024 has truly set the stage for dynamic and impactful discussions. These conferences are a testament to the dedication of global leaders and experts in the fields of agriculture, nutrition, and sustainability. By bringing together thought leaders, industry professionals, and innovators, the events are fostering meaningful dialogue that is shaping the future of food systems.
The focus on sustainable practices and solutions demonstrates a strong commitment to addressing global challenges, ensuring a healthier and more secure future for all. It’s inspiring to witness how these platforms continue to empower collaboration and inspire change on such a significant scale.

Transforming Soy Production: Mr. Lance Rezac’s Key Insights from the Global U.S. Soy Summit SoyConnext – Ricky Thaper (www.rickythaper.com)

The Global U.S. Soy Summit SoyConnext, held from August 19-21, 2024, at the Hotel Marriott Marquis in San Francisco, was a pivotal event for discussing the future of sustainable nutrition. With over 800 international buyers and sellers of U.S. soybeans in attendance, the summit served as a vibrant platform for showcasing innovations and fostering collaborations within the soy industry.

One of the key figures at the summit was Mr. Lance Rezac, USSEC Chairman & U.S. Soybean Farmer. Mr. Rezac is a distinguished leader in American agriculture, managing the Rezac Land & Livestock Company in Onaga, Kansas. His 20,000-acre farm is dedicated to growing soybeans, corn, and wheat, and also features a state-of-the-art cattle and piggery operation, including advanced practices like silage production for cattle feed.

A fifth-generation farmer, Mr. Rezac’s agricultural journey began early in life, continuing a long-standing family tradition that now extends to his children, the sixth generation in agriculture. Since 1996, he has been a proponent of genetically modified (GMO) soybeans, reflecting a broader trend in the U.S., where 95% of soybean crops are GMO. His farm is equipped with modern technology, including satellite imagery and drones, which enhances precision in crop monitoring and operational efficiency.

During the summit, Mr. Rezac had a notable discussion with Mr. Ricky Thaper, Member of USSEC Trade Team from South Asia. This conversation provided valuable insights into the competitive advantages of U.S. soybeans on the global stage. Mr. Rezac highlighted several factors that set U.S. soybeans apart, including their exceptional quality, sustainability, and overall value.

Mr. Rezac shared impressive statistics demonstrating the progress U.S. soy farmers have made in sustainable practices. Since 1980, U.S. soy farmers have reduced greenhouse gas emissions per bushel by 42%, improved irrigation water use efficiency by 60%, and increased land use efficiency by 47%. Energy use efficiency has improved by 45%, and soil conservation efforts have enhanced by 34%. Soy production has surged by 130% to meet rising global demand.

Mr. Rezac also told of significant environmental achievements. Between 1997 and 2017, U.S. forestland expanded by 742,000 hectares, while cropland decreased by 3.6 million hectares. Approximately 15% of U.S. farmland is now reserved for conservation, forest development, and wildlife habitat, highlighting a strong commitment to environmental stewardship.

In discussing the factors contributing to the high yields of U.S. soybeans, Mr. Rezac emphasized the importance of technology, including drones and precision agriculture tools, which enable farmers to monitor crop health and optimize input usage with great accuracy. The use of genetically modified seeds has been key to achieving high yields and resilience against pests and diseases. U.S. farmers also produce non-GMO soybeans to meet diverse market demands.

Mechanization and advanced farm equipment further enhance efficiency, improving planting precision and reducing labor costs. Sustainable practices such as cover cropping, crop rotation, and zero-till farming are essential for maintaining soil health and minimizing environmental impact.

Mr. Rezac’s insights at the SoyConnext summit highlighted a comprehensive approach to modern agriculture, blending technological innovation with sustainable practices. This approach ensures that U.S. soybeans remain a top choice for international markets, reflecting a broader commitment to advancing global nutrition and environmental responsibility.

” The summit underscored the ongoing excellence of U.S. soy, driven by a community of farmers and industry leaders dedicated to shaping the future of agriculture while upholding strong sustainability principles. The confidence and trust that my peers have put in me is at the forefront of my mind this week as we will welcome international customers of USSOY from all around the world. In preparation for these interactions, I’m reminded that even though we are in the business of soy; it’s really all about the people and taking the time to listen to their needs and working toward solutions together. In my mind, that’s what opens doors and will lead to win-win scenarios for U.S. farmers, for our customers, and for our growing world.”

Lance Rezac
USSEC Chairman & U.S. Soybean Farmer

In a landmark tour, the U.S. Soybean Export Council (USSEC) Trade Team from South Asia, comprising delegates from India, Nepal, Sri Lanka, Pakistan and Bangladesh, alongside delegates from Nigeria in Sub-Saharan Africa, visited the heart of the U.S. soybean industry. Their journey, organized by USSEC, spanned a week and involved insightful discussions with industry leaders, hands-on farm visits in Missouri and Illinois States and participation in the highly anticipated Global U.S. Soy Summit, “Soy Connext” in San Francisco, California.

Highlights of the U.S. Soybean Industry Tour

Mr. Kevin Roepke, Regional Director for South Asia & Sub-Saharan Africa, USSEC, in the beginning of the tour gave an engaging presentation outlining the team’s schedule. The program featured visits to soybean farms, grain elevator facilities in St. Louis, Missouri and Bloomington, Illinois and an exploration of river lock dam facilities. The visiting Delegation engaged directly with U.S. Soy industry leaders, gaining in-depth knowledge of the nation’s soybean value chain.

The delegation’s visit to the Cargill Grain Elevator Facility in St. Louis offered a unique opportunity to understand the large-scale operations that make U.S. soybeans a dominant force in the global market. Ms. April Sloan, Plant Manager at Cargill, provided a comprehensive tour, showcasing the latest technological innovations in grain storage and export operations.

Further enhancing the delegation’s understanding of cutting-edge agricultural practices, the team visited the Donald Danforth Plant Science Center in Missouri. Here, more than 400 scientists work towards improving global nutrition through crop innovation.

Mr. Mike Manson, Development Officer at the center, led the group through the facility, introducing them to pioneering research aimed at addressing global food security challenges.

In Illinois, the delegation was welcomed by Mr. Jerry Gaffner and Mr. Scott Gaffner, third-generation farmers at Gaffner Family Farm, where they observed sustainable soybean and corn farming practices. The Gaffner family’s dedication to mechanization and environmental stewardship exemplifies the leading role of U.S. farmers in advancing sustainable agriculture.

The visit to Riddell Farm in Sparland, Illinois, continued the delegation’s immersion into advanced farming methods. Mr. Jay Riddell, a fourth-generation farmer, shared the farm’s success in utilizing mechanization to boost crop yields while prioritizing sustainability. This visit was further enriched by the participation of Ms. Eileen Pabst, International Markets Manager at the Illinois Soybean Association and Mr. Mark Read, Vice Chairman of the Global Soy Excellence Center Steering Committee, who provided valuable insights into global agricultural practices.

Global U.S. Soy Summit “SoyConnext”:
At the Global U.S. Soy Summit “Soy Connext” in San Francisco, the U.S. Soybean Export Council (USSEC) hosted over 800 international buyers and sellers from 62 countries. This major event highlighted the strengths of the U.S. soybean industry, with U.S. farmers projected to produce 4.6 billion bushels of soybeans for the 2024/25 crop, marking an 11% increase from the previous year.

A key feature of the summit was the emphasis on sustainability. The Sustainable U.S. Soy (SUSS) label, which promotes products verified by the U.S. Soy Sustainability Assurance Protocol (SSAP) received significant attention.

Rosalind Leeck, USSEC Executive Director, highlighted the growing demand for the SUSS label, with 25 companies recognized at the event for their commitment to sustainability and adoption of the label. Among the recognized companies were Grupo Bios (Mexico), New Anthoney’s (South Asia), Miyoshi Foods Co. (Japan), Sajo Daerim (Korea), PT. Azaki Food Internasional (Southeast Asia), and TTET Oil Union Corp. (Taiwan). The SUSS label, now featured on over 1,000 products globally, reflects U.S. Soy’s commitment to responsible sourcing and environmental stewardship. The summit underscored the importance of collaboration and data-driven insights in advancing sustainable agricultural practices and meeting global nutritional needs.

USSEC Chair Lance Rezac remarked, “It’s truly a humbling experience to bring so many key customers from around the world together to meet with U.S. exporters and expand their understanding of the value U.S. Soy offers. Compared to recent years, the price is right for buyers to benefit from U.S. Soy’s many advantages. While soybeans are sold as a commodity oilseed, U.S. Soy is recognized for its premium quality, which enhances operational efficiencies for livestock farms, feed mills, and oil crushers, introduces better flavor profiles in the soy foods sector, and exemplifies on-farm stewardship with the lowest carbon footprint. Events like Soy Connext are essential for showcasing these strengths and fostering global collaboration.” As I reflect on Soy Connext, I’m struck by the upbeat mood among the soy trade. Prices are great for buyers now, and that was reflected in San Francisco. A sincere thank you to those who purchased U.S. Soy during Soy Connext.

We’re seeing more and more of our customers acknowledging the significant value that comes with choosing sustainable U.S. Soy for their products—and more who are recognizing the value in showing that commitment to sourcing sustainably with a consumer-facing Sustainable U.S. Soy packaging label.

During Soy Connext, U.S. soy farmers sat down to share insights about this year’s crop and talk about on-farm practices and the drivers behind their decision-making.

Ms. Anja Manuel, Cofounder and Partner of Rice, Hadley, Gates & Manuel LLC, at the Soy Connext Conference, gave us a glimpse of geopolitics around the world. Ms. Manuel said that it will continue to be a wild ride, but she believes our best days are still ahead of us.

A Collaborative Future:

Mr. Jim Sutter, CEO of USSEC, expressed the importance of the summit, saying, “Soy Connext serves as a platform for unveiling new data and fostering collaboration. Our technical experts help global customers understand how U.S. soy, with its superior feed conversion ratios and sustainability credentials, is an essential partner in addressing the world’s growing protein needs.”

Mr. Kevin Roepke said SoyConnext is the flagship event for the US Soybean Export Council. Our signature adjunct team tours scatter throughout the United States to showcase the sustainable soybean crop by highlighting the transportation/logistics capabilities, agronomy innovation and explains the incredible value proposition of US soy. US Soy has intrinsic characteristics which set it apart from the world like lower moisture and damage and higher digestibility and metabolizable energy.

Throughout the course of history, we’ve seen that leaning into trade has been a major impetus to achieving rapid economic growth. Moreover, the US is not only the world’s largest exporter of food but also the largest importer. This paradox highlights the need for looking at global markets to increase consumer choice and build more resilient and sustainable food supply chains” – Kevin Roepke, Regional Director- South Asia and Sub-Saharan Africa (SAASSA), USSEC

Mr. Jaison John, Team Lead – India at USSEC, further elaborated on the vital role U.S. Soy can play in enhancing food security for India’s vast population amidst inflationary pressures. “Ensuring nutritional security for India’s population of 1.4 billion is a significant challenge, but U.S. Soy can be a vital partner in this effort,” he said. “With its high-quality protein and versatile food applications, U.S. Soy can enhance food security, support sustainable agriculture, empower local communities, and foster economic growth.”

Ms. Colby Pinkstone, Senior Director, Strategic Programs at US Soybean Export Council moderated one of the sessions on second day.

The delegates were able to interact with farmers to lean how this is possible and what make US soy so unique. Together, our industries were able to build stronger relationships; and by collaboration and connection at events like this, we can nourish the world.

Throughout the course of history, we’ve seen that leaning into trade has been a major impetus to achieving rapid economic growth. Moreover, the US is not only the world’s largest exporter of food but also the largest importer. This paradox highlights the need for looking at global markets to increase consumer choice and build more resilient and sustainable food supply chains”

During the event, Mr. Naveen Pasuparthy, President of the Karnataka Poultry Breeders and Farmers Association (KPBFA), signed a landmark Memorandum of Understanding (MOU) with USSEC to promote the Soy Excellence Center (SEC) program in Karnataka State. This MOU reflects a shared commitment to enhancing global nutritional security through sustainable and innovative practices.

The Soy Excellence Center (SEC) and U.S. Soybean Export Council are already offering free online courses in India, including the SEC India Poultry Production and Management course and the Feed Milling Basic Certificate Course. These programs equip trainees with foundational knowledge and continued learning through the SEC digital platform, providing both regional and international exposure. As the poultry industry increasingly requires skilled experts, this initiative is vital in preparing the next generation to sustain and advance the sector.

At the Soy Excellence Center (SEC) Global Advisory Panel meeting, Ms. Tori Sorensen, Chairperson of SEC, welcomed the attendees, which included leadership from USSEC, state soybean associations, and SEC Regional Advisory Council members from across the globe. Mr. Mark Read, Vice Chairman of SEC, updated the panel on ongoing activities, while committee chairs reviewed the budgets allocated to SEC initiatives.

Dr. Vijay Anand, Center Lead – India, Soy Excellence Center, highlighted the SEC’s alignment with India’s “Skills India” program. Launched in January 2024, SEC in India has already introduced specialized courses in poultry, feed-milling, and soy foods, marking significant progress in industry skill development. Dr. Vijay emphasized that India’s large animal husbandry and soy foods sectors require significant workforce training, and SEC’s globally sourced expertise is helping prepare young professionals for the challenges and opportunities in these sectors.

There was Regional Panel Introduction by Center Lead, Global Advisory Panel Member and Regional Advisory Council. The meeting ended with the closing comments from Mr. Jim Sutter, CEO, USSEC.

The U.S. tour and Global Soy Summit “Soy Connext” have highlighted the U.S. soybean industry’s dedication to sustainability and innovation. The insights and experiences gained are set to greatly impact efforts to promote U.S. soy in South Asia and beyond. The support and hospitality from the U.S. Soybean Export Council and the Soy Excellence Center have been invaluable, driving advancements in global nutritional security and fostering stronger international collaborations.

As the summit concluded, it became evident that international cooperation is key to advancing sustainable agricultural practices and meeting the world’s increasing protein demands. The event served as a powerful testament to the U.S. soy industry’s commitment to innovation, sustainability, and global partnerships.

Myself as one of the member of the South Asia delegation and the Regional Advisory Council Member of the Soy Excellence Center, this tour has deepened our understanding of the U.S. soybean industry’s commitment to sustainability, innovation, and global nutrition. The experiences and insights gained will have a lasting impact on our efforts to promote U.S. soy in South Asia.” My gratitude to Mr. Kevin Roepke, Regional Director for South Asia & Sub-Saharan Africa; Ms. Deeba Giannoulis, Regional Head of U.S. Soy Marketing & Sustainability; Ms. Hibah Ameer, Regional Head of Communications; Mr. Jaison John, Country Lead- India; Dr. Vijay Anand, Center Lead-India, Soy Excellence Center, Mr. Pawan Kumar, Country Lead- Nepal; Mr. Saram Pokhari, Country Lead-Pakistan; Mr. Khabibur Rahman, Country Lead- Bangladesh; Dr. Khurram Shahbaz, Regional Special Projects Facilitator, South Asia, Ms. Dhanu and Mr. Tara S Rawat from USSEC India, Ms. Nikita from USSEC Dubai and all other team members of the U.S. Soybean Export Council for their efforts in highlighting the sustainability and global benefits of U.S. soy.

(Poultry Creations: A Monthly Magazine for Poultry Industry)

Aug 19, 2024, San Francisco, USA: The U.S. Soybean Export Council (USSEC)’s Soy Excellence Center (SEC) India and Karnataka Poultry Farmers and Breeders Association (KPFBA) have signed a Memorandum of Understanding (MoU) to accelerate work-force training and capacity building within India’s rapidly growing poultry sector.

Reflecting on the significance of this partnership, USSEC’s CEO, Jim Sutter offered, “The foundation of our success with USSEC’s Soy Excellence Centers is in collaborating with industry experts. I am confident that this MoU between USSEC and KPFBA will open new avenues of innovation, progress and productivity for India’s poultry industry.”

Economic Growth Through Skills Training and Capacity Building:

Aligned with Prime Minister Narendra Modi’s ‘Skills India’ initiative, this MoU will create opportunities for young protein professionals in India to advance in their careers, have access to a global curriculum and be future-ready while producing more sustainably. With 68% of its population in the 15-64 age group,^[1] the opportunity to harness the nation’s economic dividend seems promising. Having a shared vision of developing the next generation of protein professionals, KPFBA and USSEC’s SEC MoU will lay the foundation for continuous learning, knowledge sharing and boosting the progress and economic growth of the poultry industry.

Meeting the Growing Demand for Protein:

Home to the world’s largest population, India’s poultry sector recognizes the importance of keeping pace with the rising demand for animal protein and eggs. In 2022, India’s poultry production was estimated at 4.95 million tonnes. Through this strategic partnership USSEC and KPFBA are on a mission of advancing India’s poultry industry through upskilling, skills trainings and community learning.

On signing of the MoU, Mr. Naveen Pasuparthy, President of Karnataka Poultry Farmers and Breeders Association (KPFBA) in India added, “This MoU enables KPFBA to offer access to digital online training programs delivered by global experts reaching every nook and corner of India’s poultry and feed milling sector. These programs and the delivery mechanism will help in workforce training, upskilling and capacity-building, for India’s rapidly growing poultry and feed milling sector. KPFBA also gets the opportunity to share, design and curate new programs with USSEC that can be delivered seamlessly on such a digital platform. It’s a pleasure for KPFBA to collaborate with USSEC on such initiatives.”

Empowering the Next Generation of Protein Experts:

As a part of the MoU, USSEC’s SEC program will provide training to KFBPA members on SEC’s digital platform. Participants will also have access to SEC’s exclusive global community called SEC Pods for networking and learning. KFBPA’s members will also be able to attend in-person SEC courses.

In return, KPFBA will facilitate in promoting SEC’s training programs among its members while ensuring continuous engagement and tracking of progress. Additionally, KPFBA will also facilitate in providing access to facilities and subject matter experts for collaborative trainings of mutual interest.

Cultivating Success through Collaboration:

Since its launch earlier this year, the SEC in India has also established the Regional Advisory Council (RAC) – a panel of 14 experts that provide guidance on course content and insights about the industry’s needs. The SEC in India is rapidly gaining momentum and to date has already trained more than 600 professionals across its feed milling, poultry and soy foods tracks. These steps illustrate SEC’s role in enabling innovation and building a more food-secure India.

About Soy Excellence Center (SEC): 

The Soy Excellence Centers (SEC), an initiative by the USSEC, focuses on skills building of early-to-mid career protein professionals in growing markets through world-class workforce training and professional development to help meet local nutrition and food security needs and support sustainable economic growth. USSEC is collaborating with diverse partners, including local food and agriculture universities and organizations, to deliver training in five core subject areas – aquaculture, feed, food, poultry, and swine. USSEC operates Soy Excellence Centers in four regional hubs – the Americas, Asia, Middle East and North Africa, and Sub-Saharan Africa.

For more information, please visit: www.soyexcellence.org

About the U.S. Soybean Export Council (USSEC):

The U.S. Soybean Export Council (USSEC) focuses on differentiating, elevating preference, and attaining market access for the use of U.S. Soy for human consumption, aquaculture, and livestock feed in 80+ countries internationally. USSEC members represent the soy supply chain including U.S. Soy farmers, processors, commodity shippers, merchandisers, allied agribusinesses, and agricultural organizations. USSEC is funded by the U.S. soybean checkoff, USDA Foreign Agricultural Service matching funds, and industry. Visit ussec.org for the latest information and news about USSEC and U.S. Soy internationally.

About Karnataka Poultry Farmers and Breeders Association:

Born in 1991, KPFBA is a not-for-profit association of all poultry farming and feed milling communities in the state of Karnataka, India. It’s an apex body representing the poultry sector to the state and federal government with active involvement in the government’s policy formation for the sector. KPFBA and Karnataka Veterinary, Animal & Fisheries Sciences University established Poultry Training & Diagnostic Laboratory offering free services to the poultry farmers and breeders, addressing pathology, microbiology and nutrition. KPFBA conducts regular education and training programs for the poultry sector, state and federal government machinery as well. Associating with farmers, businesses, educational institutions, research organizations and other stakeholders both within the state, across India and overseas, enhancing information flow.  KPFBA undertakes surveys, studies and research projects. It also engages in national and international exhibitions, enters into MOUs with the government, educational institutions, skills development nonprofit organizations etc which may benefit the poultry sector. In 2018 and 2022, KPFBA was recognized as one of India’s premier poultry associations by the Indian Poultry Journalists Association. In 2015, Poultry Fortune, a leading poultry magazine recognized KPFBA as the “Best Poultry Promotion Award,” for outstanding contributions to the poultry sector.

(Source: https://ussec.org/)