PIONEERING ANIMAL HEALTH THROUGH PHYTOGENIC INNOVATION

France Based IDENA’s Complex Phytogenic Animal Nutrition Products Through Feed Development has led to Higher Productivity and Better Animal Health – Ricky Thaper (www.rickythaper.com)

Improving livestock health has been recognized by producers as an important sustainability effort which improves efficiency and reduces productivity losses in the animal husbandry sector. The United Nations Food and Agriculture Organisation (FAO) has urged nations to integrate animal health into their national climate commitments, calling it “vital for sustainable livestock production.” The roadmap recognized the importance of livestock to 1.7 billion farmers worldwide and offered proven pathways for addressing its climate footprint including better genetics, feed, and animal health. An UN report calculated the effects of different steps to address livestock emission by stating that animal productivity increase would reduce emissions 20%. It also stated that feed improvements by 12%, better animal health by 10%, improved genetics by 8% and methane reducing feed additives by 5%.

This growing recognition of the value of animal health and related technologies has the potential to boost livestock sustainability and decrease its carbon footprint. This will require adoption of strong biosecurity protocols, improved feed and use of good additives, better breeding practices and adoption of new digital technologies. Keeping this vision in mind, several companies have been working towards boosting animal health and productivity through development of innovative products keeping into consideration the unique needs of countries across the world.

Since its creation in 1995, France based global major in animal nutrition IDENA group has developed products keeping into account the nutritional needs of poultry, dairy, and piggery. The key focus of the IDENA is to introduce innovative additives and pre-mixes which boost the poultry and livestock feed and increase performances of poultry and livestock in the farms.

At IDENA, head-quartered in SAUTRON, Pays de la Loire, France, there are experts who are passionate about developing products which promote animal growth and welfare. IDENA’s technical and sales teams, often in the field, offers tailor-made advice to improve the formulation of products and optimise their effectiveness depending on the needs of the customer. The company has succeeded in establishing its fundamentals and convictions in the animal nutrition market, developing them and continuing to build on them. In 2001, the IDENA production plant in Pontchâteau, France was set up.

The mission of the company is to market natural alternatives to conventional additives in order to reduce the use of antibiotics and preserve their effectiveness (antibiotic resistance). These alternatives are made up of phytogenic, bioactive and active ingredients derived from lactic fermentations through IDENA’s sister company STI BIOTECHNOLOGIE which has developed a unique range of Postbiotics.

Following a specific inactivation process, STI Biotechnologie manufactures, among other products, a postbiotic solution, available in powder and liquid form. METALAC promotes digestive comfort, enhances animal welfare, and improves the animals’ immune status.

The company has numerous scientific publications: S. Jansseune’s thesis, published last June, expanded knowledge of METALAC through in vitro and in vivo experimental trials, as well as on the composition of metabolites synthesized during bacterial fermentation. The postbiotic contributes to the formation of a beneficial bacterial biofilm to protect intestinal villus cells, thereby strengthening the intestinal barrier. This research is continuing with a postdoctoral fellowship in collaboration with the University of Rennes, supervised by Monogastric Product Manager Maeva JEGOU.

Under the leadership of Director Christophe TANGUY, the Asia-Middle East region is managed by David CHEREL, based in China.

IDENA has also developed a complete range of nutritional specialities to improve the feed efficiency of animals fed in organic farming systems and these products are all approved by official organic farming certification bodies.

IDENA has a range of poultry products, among them; FORCIX PY (Prevention of the risk associated with Eimeria together with Necrotic Enteritis), FORKEY LS (Prevention of the risk associated with Histomonas in Turkeys), EVOPERF (Digestive comfort and performance), PONTIPLUS (Supporting hen productivity and longevity by maintaining laying rate and improving egg quality and breeders’ eggs hatchability) and IDAFIX+ (a large spectrum powerful mycotoxin binder). All these poultry products are based on the results of extensive scientific research, particularly into the action of plant extracts and essential oils. The issues studied relate mainly to make better use of the nutrients supplied and managing the risks of parasites and bacteria amongst the poultry birds. In poultry, IDENA focus is on gut health, mineral balance, feed efficiency, and resilience of birds under commercial conditions. IDENA solutions combine R&D, field validation, and practical formulation expertise to ensure both technical efficiency and economic viability. The nutrition experts in the company have developed a range of products designed to improve the feed efficiency of ruminants, focussing on critical components – protein, energy and fibre. The company also focussed on pig production for creating formulation through feed recipes and increase digestive efficiency of the animals.

To design animal feeding in different ways and to improve technical and economic performance while respecting animal welfare and the environment, IDENA develops quality feed products for the various sectors of the livestock economy- feed manufacturers, premix manufacturers, integrators, hatcheries, dairies, farms and breeders. The products are developed by consultants specialised by species. The IDENA group is made up of departments covering areas such as research and development, animal nutrition engineering and the manufacture of premixes and innovative specialities. This enables each entity to focus fully on its core business, whilst benefiting from the Group’s stability, experience and long term vision.

110 people are currently cooperating at IDENA, with Mr. Renaud Domitile as CEO and Mr. Massoud Aoun as General Manager. The commercial team is led by Mr. Franck Vaillant, Commercial Director, with 6 Regional Export Managers to cover the 5 continents.

Team of experts from the group also carry out on-farm audits to better adapt the formulation and use of additives to the context of each livestock farm. Six people are offering technical support for poultry: Mrs. Anne MAHIEU, Nutritionist-Head of Poultry Department, Dr. Jean-Marie WATIER- Vet Poultry Specialist, Ms. Amandine CANIN-Poultry Nutritionist Engineer, Mr. Khalil AOUAD, Poultry Nutritionist Engineer, and Mr. Bohdan BODNAR, Poultry Nutritionist Engineer, and also Mr. Renaud Domitile, CEO which is recognized worldwide for his nutrition expertise.

The 2000s saw the internationalisation of the Group’s activities. The company offers its services to hundreds of customers, both feed manufacturers and players in the animal sector, spread across France to more than 60 countries spanning five continents. It has succeeded in establishing its fundamentals and convictions in the animal nutrition market, developing them and continuing to build on them.

The Group has a robust central structure, which ensures strategic consistency, supports the development of its subsidiaries and fosters synergies between areas of expertise. The company’s annual revenue was approximately €50 million in 2025

With the future collaboration with Distributors in India, IDENA group has great plans to expand its presence in India, which has the world’s biggest livestock population said Mr. Renaud Domitile, CEO. The India poultry market is driven by strong demand for affordable animal protein and rapid industry structuring. However, it remains a highly competitive and price-sensitive market, where solutions must combine technical performance with clear economic return added Mr. Khalil AOUAD, Poultry Nutritionist Engineer.

Mr. Franck Vaillant, Commercial Director said through IDENA product innovation, India’s poultry and livestock sector will be immensely benefited to better feed and increase in productivity because of improvement in animal health. IDENA’s strength compared to most of its competitors lies not only in the fact that the company offers a range of innovative phytogenic products designed to improve feed efficiency and livestock performance, but that this offering is backed by extensive expertise in animal nutrition, feed formulation and livestock management, which IDENA’s teams make available to their partner clients.

For further information about IDENA poultry, dairy and piggery products, kindly visit IDENA Website: http://www.idena.fr/

Introduction
The poultry industry is one of the fastest-growing segments of global agriculture and plays a crucial role in ensuring food security, nutritional sustainability, and rural livelihoods. Poultry meat and eggs are among the most affordable and widely consumed sources of high-quality animal protein. However, the economic sustainability of poultry farming is increasingly threatened by rising feed costs, which account for nearly 65–75% of total production expenditure in commercial poultry enterprises. Among feed ingredients, soybean meal (SBM) constitutes the primary protein source because of its superior amino acid profile, high digestibility, and consistent nutrient availability. Nevertheless, volatility in soybean prices due to climate change, global trade disruptions, geopolitical conflicts, biofuel competition, transportation costs, and fluctuating international commodity markets has significantly increased production costs in poultry farming. The dependence on imported soybean meal in many developing countries, including India, further exposes poultry producers to supply chain uncertainties and foreign exchange fluctuations. Consequently, poultry nutritionists and farm managers are actively exploring alternative protein sources and innovative farm management strategies to reduce feed costs while maintaining productivity, flock health, and profitability. Simultaneously, advances in precision poultry farming, digital technologies, environmental control systems, and feed efficiency optimization are transforming poultry production into a more data-driven and economically resilient enterprise. The integration of nutritionally viable soymeal alternatives with smart farm management practices offers a promising pathway toward sustainable poultry production under conditions of escalating feed prices.

Importance of Soybean Meal in Poultry Nutrition
Soybean meal has long been regarded as the benchmark protein ingredient in poultry diets because of its excellent nutritional characteristics. Typically containing 44–48% crude protein, soybean meal provides an ideal balance of essential amino acids, particularly lysine, which is often limiting in cereal-based diets. Its high digestibility, palatability, and relatively low fibre content make it highly suitable for broilers, layers, breeders, and turkeys.
In broiler nutrition, soybean meal supports rapid muscle development, efficient feed conversion, and improved carcass quality. In layer production, it contributes to enhanced egg production, egg mass, and shell quality. Furthermore, soybean meal contains beneficial bioactive compounds and functional peptides that positively influence gut health and immune responses.

Despite these advantages, excessive dependence on soybean meal has created several challenges for the poultry industry. Global soybean production is concentrated in a limited number of countries, making supply chains vulnerable to climatic events, geopolitical instability, and export restrictions. Additionally, soybean cultivation has been associated with deforestation, biodiversity loss, and environmental concerns, especially in South America. Increasing competition between feed, food, and biofuel sectors has also intensified pressure on soybean availability and pricing.

As feed costs continue to rise, the poultry industry is increasingly compelled to diversify protein sources and adopt more economically sustainable feeding strategies.

Economic Consequences of Rising Feed Cost in Poultry Production
Feed cost inflation directly reduces profit margins in poultry enterprises. Since poultry production operates on relatively narrow economic margins, even modest increases in feed prices can significantly affect profitability. Broiler production is particularly sensitive because of short production cycles and high feed consumption rates. Similarly, in layer operations, prolonged periods of elevated feed prices may substantially reduce returns over feed cost.

Rising feed costs result in several economic consequences:
– Increased cost per kilogram of live weight gain.
– Reduced feed conversion efficiency under poor-quality diets.
– Decline in egg production profitability.
– Increased market price of poultry products.
– Reduced competitiveness of small-scale producers.
– Lower farm expansion and investment capacity.

In many regions, feed manufacturers and poultry producers respond by reformulating diets with lower-cost ingredients. However, indiscriminate replacement of soybean meal without proper nutritional balancing may impair growth performance, immunity, carcass quality, and reproductive efficiency. Therefore, economically sustainable poultry production requires a scientific approach that combines alternative feed ingredients with precision nutritional management.

Oilseed Meals as Alternatives to Soybean Meal
Oilseed by-products are among the most practical alternatives to soybean meal in poultry feeding systems. Several oilseed meals possess substantial protein content and can partially replace soybean meal when diets are appropriately formulated.

Canola Meal
Canola meal contains approximately 35–40% crude protein and is rich in sulphur-containing amino acids. It can effectively replace part of soybean meal in broiler and layer diets. However, its higher fibre content and presence of glucosinolates may limit inclusion levels.

Sunflower Meal
Sunflower meal is another important protein source with good methionine content. Dehulled sunflower meal possesses improved nutrient density and can be used efficiently in poultry rations. Enzyme supplementation enhances its digestibility.

Cottonseed Meal
Cottonseed meal provides substantial protein but contains gossypol, a toxic pigment that restricts its inclusion in poultry diets. Proper processing and iron supplementation may reduce toxicity concerns.

Groundnut Cake
Groundnut cake is widely used in India and other Asian countries because of its local availability and moderate protein content. However, aflatoxin contamination remains a major concern requiring strict quality control measures.

Sesame and Linseed Cakes
These oilseed cakes provide supplementary protein and beneficial fatty acids, although their use is often limited by fibre content and anti-nutritional factors. Oilseed meals can substantially reduce feed costs when incorporated scientifically with amino acid balancing and enzyme supplementation.

Use of Legume Grains in Poultry Feeding
Legume grains are gaining popularity as sustainable and locally available protein alternatives in poultry nutrition. Commonly used legumes include peas, lupins, chickpeas, pigeon pea, and faba beans.
Nutritional Advantages
– Moderate to high protein content.
– Good starch availability.
– Reduced dependence on imported soybean meal.
– Nitrogen fixation benefits in agriculture.
– Lower environmental footprint.

Constraints
– Presence of tannins, trypsin inhibitors, lectins, and non-starch polysaccharides.
– Lower methionine content compared to soybean meal.
– Variability in nutrient composition.

Modern processing technologies such as extrusion, roasting, soaking, dehulling, and fermentation help reduce anti-nutritional factors and improve nutrient utilization. In broiler diets, partial replacement of soybean meal with processed legumes has demonstrated satisfactory growth performance and feed efficiency.
The use of locally cultivated legumes can also strengthen regional feed security and reduce transportation-related costs.

Distillers Dried Grains and Agro-Industrial By-Products
Agro-industrial by-products represent an economically valuable resource for poultry feeding. The poultry industry increasingly utilizes these ingredients within circular economy models aimed at reducing waste and improving resource efficiency.

Distillers Dried Grains with Solubles (DDGS)
DDGS is a by-product of ethanol production and contains considerable protein, fat, phosphorus, and digestible energy. It is widely used in broiler and layer diets at moderate inclusion levels.
Rice Bran
Rice bran is abundantly available in rice-producing countries and provides energy, oil, vitamins, and moderate protein. Stabilization is necessary to prevent rancidity.
Wheat Bran and Pollard
These by-products supply fibre, phosphorus, and moderate protein but are generally used at lower inclusion rates in poultry because of high fibre levels.
Brewer’s Grains
Brewer’s grains can serve as low-cost feed ingredients after proper drying and preservation.
Bakery Waste
Processed bakery waste offers a highly digestible energy source capable of partially replacing maize in poultry diets. Although agro-industrial by-products reduce feed costs, variability in nutrient composition necessitates routine laboratory analysis and quality assurance.

Insect Meal as a Novel Protein Source
Insect meal has emerged as a highly promising alternative protein source for poultry production. Black soldier fly larvae meal, mealworm meal, and housefly larvae meal possess high crude protein levels and favourable amino acid profiles.

Advantages of Insect Meal
– Excellent digestibility.
– High protein concentration.
– Efficient conversion of organic waste into biomass.
– Reduced land and water use.
– Lower environmental impact compared to soybean cultivation.

Studies have shown that insect meal can partially replace soybean meal and fishmeal in broiler diets without adversely affecting growth performance or carcass quality. Some insect-derived lipids also possess antimicrobial properties that may support gut health.

However, large-scale commercialization faces several limitations:
– High production costs.
– Regulatory constraints.
– Limited industrial infrastructure.
– Consumer perception challenges.
As production technologies improve, insect meal may become increasingly competitive as a sustainable protein source for poultry feeding.

Algae, Single Cell Proteins, and Fermented Feed Ingredients
Microalgae and microbial proteins represent future-oriented feed resources with substantial potential for poultry nutrition.

Microalgae
Species such as Spirulina and Chlorella contain high-quality protein, essential fatty acids, vitamins, minerals, and pigments. In layer diets, algae supplementation enhances yolk pigmentation and antioxidant status.
Single Cell Protein (SCP)
Yeast, bacteria, and fungal biomass can provide highly digestible protein with rapid production rates and minimal land requirement.
Fermented Feed Ingredients
Fermentation improves nutrient availability and reduces anti-nutritional compounds in feed ingredients. Fermented soybean meal, fermented legumes, and probiotic-enriched feeds enhance gut health and nutrient absorption in poultry.

These technologies contribute to improved feed conversion efficiency and may reduce dependence on expensive conventional protein sources.

Precision Nutrition and Least-Cost Feed Formulation
Precision nutrition is essential for maintaining profitability during periods of feed cost escalation. Modern least-cost formulation software allows nutritionists to design diets that meet nutrient requirements at minimum cost while incorporating alternative ingredients.

Major Precision Nutrition Approaches
– Digestible amino acid formulation.
– Ideal protein concept.
– Phase feeding.
– Precision protein nutrition.
– Net energy systems.
– Use of synthetic amino acids.

The supplementation of lysine, methionine, threonine, valine, and tryptophan enables significant reduction in crude protein levels without compromising performance. Lower protein diets reduce feed cost, nitrogen excretion, and metabolic stress.

Feed enzymes such as phytase, xylanase, protease, and β-glucanase further enhance nutrient digestibility and improve utilization of unconventional feed ingredients.

Precision nutrition therefore represents a cornerstone strategy for economical poultry production under volatile feed markets.

Smart Feeding Systems and Feed Wastage Reduction
Feed wastage significantly contributes to economic losses in poultry farming. Smart feeding technologies help optimize feed distribution, minimize wastage, and improve feed efficiency.

Important Smart Feeding Technologies
– Automated feeding systems.
– Sensor-based feed dispensers.
– Precision feed allocation systems.
– Real-time feed intake monitoring.
– Smart silos and inventory systems.
Automated systems ensure uniform feed distribution and reduce labour dependency. Sensor technologies can detect abnormal feed consumption patterns, enabling early identification of health or management problems.

Proper feeder design, adjustment of feeder height, and prevention of feed spillage also play important roles in minimizing wastage. Even small reductions in feed wastage can substantially improve farm profitability during periods of high feed prices.

Environmental Control and Poultry House Management
Environmental management strongly influences feed intake, nutrient utilization, and overall poultry performance. Poor environmental conditions reduce growth rate, impair immunity, and worsen feed conversion efficiency.

Critical Environmental Factors
– Temperature.
– Humidity.
– Ventilation.
– Air quality.
– Lighting programs.
– Litter management.

Heat stress is particularly detrimental in tropical and subtropical poultry production systems. Birds exposed to high temperatures reduce feed intake, resulting in lower body weight gain and egg production.

Modern environmentally controlled poultry houses utilize:
– Tunnel ventilation.
– Evaporative cooling systems.
– Automated climate control.
– Smart sensors for temperature and humidity monitoring.
These systems help maintain optimal environmental conditions, improve bird comfort, and enhance feed efficiency.

Gut Health Management and Feed Efficiency
Maintaining optimal gut health is essential for efficient nutrient utilization and profitability in poultry production. Intestinal health directly affects digestion, absorption, immunity, and feed conversion efficiency.

Key Gut Health Strategies
– Probiotics.
– Prebiotics.
– Organic acids.
– Phytogenic feed additives.
– Enzymes.
– Competitive exclusion products.

The reduction in antibiotic growth promoter usage has increased the importance of alternative gut health management approaches. Healthy intestinal microflora improves nutrient digestibility and reduces disease susceptibility.

Mycotoxin management is equally critical because contaminated feed ingredients can impair gut integrity, suppress immunity, and reduce productivity. The use of toxin binders and strict feed quality control helps maintain flock performance under challenging feeding conditions.

Digital Technologies and Precision Poultry Farming
Precision poultry farming integrates digital technologies, automation, sensors, artificial intelligence, and data analytics to optimize poultry production efficiency.

Applications of Precision Poultry Farming
– Real-time flock monitoring.
– Automated mortality detection.
– Feed and water consumption analysis.
– Environmental monitoring.
– Predictive disease surveillance.
– Behavioural analysis using cameras and sensors.

Artificial intelligence-based systems can identify deviations in flock behaviour before visible clinical signs appear. Early disease detection reduces mortality losses and treatment costs.

Cloud-based management platforms allow integration of production, nutrition, health, and financial data for better decision-making. Data-driven management improves resource utilization and supports economic sustainability.

Sustainability and Climate-Resilient Poultry Production

Sustainable poultry production requires balancing economic profitability with environmental responsibility. Rising feed costs and climate-related disruptions highlight the need for resilient feeding systems and efficient resource utilization.

Important Sustainability Strategies
– Diversification of feed ingredients.
– Use of locally available feed resources.
– Circular economy approaches.
– Reduction of feed carbon footprint.
– Water conservation.
– Renewable energy utilization.

Climate-smart poultry production systems emphasize resilience against heat stress, feed shortages, disease outbreaks, and market volatility. Alternative proteins such as legumes, insect meal, algae, and agro-industrial by-products contribute to greater feed system sustainability.

The integration of smart technologies further improves resource efficiency and environmental performance.

Way Forward
Rising feed costs represent one of the most significant challenges confronting modern poultry production systems. Since soybean meal remains a major contributor to feed expenses, reducing dependency on conventional soybean-based diets has become an economic necessity for poultry producers worldwide. A wide range of alternative protein sources—including oilseed meals, legumes, agro-industrial by-products, insect meal, algae, microbial proteins, and fermented feed ingredients—offer considerable potential for reducing feed costs while maintaining productive performance.

However, successful incorporation of soymeal alternatives requires scientific feed formulation, proper ingredient processing, amino acid balancing, quality control, and strategic use of feed additives and enzymes. No single alternative ingredient can completely replace soybean meal under all production conditions; therefore, diversified and flexible feeding programs are essential.

Equally important is the adoption of smart farm management systems that improve feed efficiency and operational sustainability. Precision nutrition, automated feeding systems, environmental control technologies, gut health management, digital monitoring platforms, and artificial intelligence-based decision support systems can substantially enhance profitability during periods of volatile feed prices.

The future poultry industry will increasingly depend on the integration of alternative feed resources with precision poultry farming technologies. Producers capable of combining nutritional innovation, smart management, and sustainability-oriented practices will be better positioned to withstand economic uncertainties and maintain long-term profitability. Thus, exploring soymeal alternatives alongside intelligent farm management is not merely a temporary response to rising feed costs, but a strategic transformation toward resilient, efficient, and sustainable poultry production systems for the future.

The 7th edition of the Global Talks Series presents an inspiring conversation with Ms. Tori Sorensen, a globally respected advocate for sustainable agriculture, soybean processing, and animal nutrition education. This edition explores Tori Sorensen’s journey from her farm roots in Iowa to becoming a global voice in soy innovation and protein security. Through her leadership at Insta-Pro International and contributions with U.S. Soybean Export Council (USSEC), she has helped advance feed processing technologies, sustainable animal nutrition, and global education initiatives across more than 100 countries. As former Chair of the Soy Excellence Center (SEC) Committee, Tori played a leading role in strengthening global training programs for feed manufacturing and agribusiness professionals, including the establishment of SEC India. Her work continues to inspire the poultry and livestock industries through innovation, education, and a strong commitment to global protein security.

Career Summary:
In a world where global food systems face sustainability and production challenges, Tori Sorensen has built a career focused on advancing global agriculture through education and communication in soybean processing and animal nutrition. As Marketing Director for Insta-Pro International, she has helped expand the company’s global presence by promoting sustainable feed processing solutions across international markets. Outside her position at Insta-Pro, Tori has become a thought leader and a staunch advocate for sustainable agriculture practices and education on soybean processing.

Early Career/Background:
Raised on a farm in southeast Iowa, agriculture and the value of hard work played a defining role in shaping Tori’s life and career. She experienced the realities of farm life first hand by detasseling corn, walking beans, helping with the family grain bin business, and learning to drive a tractor before she even learned to drive a car.
Like many farm families impacted by the 1980s farm crisis in the United States, her family faced significant hardship, including losing their farm and home at auction. Those experiences left a lasting impact and helped shape her perspective on resilience, opportunity, and education. Inspired by her father’s belief that “they can take everything from you, but they can’t take away your education.” Sorensen developed a deep passion for agricultural education and leadership development, which continues to influence her work in her global agriculture outreach today.

Marketing Director at Insta-Pro International:
As current Marketing Director for Insta-Pro International, Tori Sorensen has helped build global partnerships focused on soybean processing, feed efficiency, and animal nutrition education. Working with customers and distributors in more than 100 countries, for the last 12 years, she has supported international outreach efforts that promote high-shear dry extrusion technology and sustainable soy processing solutions for poultry, livestock, and feed production. Her role often combines technical education with relationship-building, helping connect feed producers and processors around the world with U.S. soy innovation and processing expertise.

Global Partnerships and Outreach:
Through her leadership at Insta-Pro International and former volunteer positions at USSEC, Tori has leveraged her expertise and resources to lead workshops, presentations, technical trainings, and international outreach programs focused on soybean processing and animal nutrition education. By combining Insta-Pro’s expertise in high-shear dry extrusion and feed processing with USSEC’s global education initiatives, she has helped connect producers, nutritionists, feed mills, and agribusiness leaders from across the globe with practical knowledge on feed efficiency, soybean meal quality, and sustainable protein production. Her work centers on creating collaborative learning opportunities that strengthen industry partnerships while advancing the understanding of U.S. soy technologies in global markets.

USSEC Leadership:

In addition to her role at Insta-Pro International, Tori has also served in several leadership positions with the U.S. Soybean Export Council (USSEC), including Board of Directors (2019-2025) founding Chair of the SEC (Soy Excellence Center) Committee (2019-2025) and Co-Chair of the Animal and Aquaculture Utilization Team from 2017 to 2019. As Chair of the SEC she led the establishment and growth of the educational programs designed to train emerging leaders in feed manufacturing and agribusiness across the globe. The centers focus on advancing animal nutrition, supporting sustainable protein production, and strengthening international trust in U.S. soybean quality and processing technologies.

Spotlight on India & USSEC SEC
As Chairwoman, Tori led the SEC global presence, in four regions – Americas, Asia, MENA, and Sub-Saharan Africa with focused Centers in Thailand, Egypt, Nigeria, and established in 2024, India.

With 1.4 billion people strong and a rapidly growing economy, India is one of the worlds largest and most diversified food producers with agriculture contributing to over 20% of the economy. Challenged with a young workforce and unique market needs, the SEC program aligned with the Indian government’s focus on skills development for youth, making them ready for jobs under the ‘Skills India’ initiative.

In 2024; Tori, along with 14 Industry Leaders from India and the SEC Global Advisory Panel, held its inaugural meeting in Mumbai. This meeting provided guidance and direction on tailoring SEC offerings to solve key training challenges and operational hurdles in India’s food and agribusiness operations.

During her tenure as Chairwoman of the SEC, Tori led this transformative training program, preparing over 20,000 participants globally with the skills needed to be future-ready. Making her a strong advocate for global protein security through soy innovation and animal nutrition. A fitting legacy to her father’s belief in the importance, permanence and impact of education.

“Education is the most sustainable investment we can make for the future of global agriculture. When we empower people with knowledge, innovation, and opportunity, we strengthen food security and create a better future for generations to come.” 

— Tori Sorensen

“Glimpses of Indian Poultry Industry” Book Launched at VIV Select India 2026 Inaugural Session in New Delhi

A significant milestone in documenting the growth of India’s poultry sector was achieved with the launch of the book “Glimpses of Indian Poultry Industry” during the inaugural session of VIV Select India 2026, organized by the Poultry Federation of India in association with VIV Worldwide at Yashobhoomi (IICC), New Delhi.

The book, authored by Mr. Ricky Thaper, Joint Secretary of the Poultry Federation of India, was officially released by a distinguished panel of dignitaries. Shri Mahipal Dhanda Ji, Hon’ble Education Minister, Government of Haryana, formally launched the publication in the presence of Ms. Marisa Gerards, Ambassador of the Kingdom of the Netherlands; Dr. S.K. Dutta, Joint Commissioner, Department of Animal Husbandry & Dairying, Government of India; Mr. Jeroen van Hooff, CEO & President, Royal Dutch Jaarbeurs and VNU Europe; Mr. Ranpal Dhanda, President, Poultry Federation of India, and other senior leaders from various poultry associations.

Published by Hind Publications in association with Archana Publishing House, Hyderabad, this comprehensive volume provides a detailed and insightful account of the Indian poultry industry’s journey. Spanning from its early beginnings in 1956 to the present day, the book chronicles key milestones, technological innovations, major challenges, and future prospects through a data-driven narrative.

Mr. Ricky Thaper’s work stands as a valuable compendium, offering thoughtful analysis and forward-looking perspectives on “What’s Next?” for the sector. It covers critical aspects including breeding advancements, nutrition, disease management, policy reforms, sustainability practices, and strategies to strengthen India’s position in the global poultry economy. The book serves as an essential resource for poultry professionals, researchers, policymakers, entrepreneurs, and students seeking a deeper understanding of the industry’s evolution and growth trajectory.

The launch ceremony, held on the first day of the successful inaugural edition of VIV Select India 2026, was widely applauded as a meaningful contribution to preserving the legacy and guiding the future of India’s dynamic poultry sector.

Global expertise meets local partnerships, the three-day show introduces a complete feed to food platform for India’s fastest-growing agribusiness sector


VIV Select India 2026 takes place from 22–24 April 2026 at Yashobhoomi Convention and Expo Centre, New Delhi, introducing the globally established VIV Worldwide platform to the Indian market for the first time. The three day business to business exhibition brings together international and domestic suppliers, industry leaders, and decision makers at a pivotal moment for India’s rapidly expanding animal protein sector.

Organised by VNU Exhibitions Europe, the international division of Royal Dutch Jaarbeurs, in strategic partnership with the Poultry Federation of India (PFI), VIV Select India has been developed as a long term platform to support technology transfer, business growth, and international collaboration within India’s livestock and animal protein industries.

Exhibitors and Technologies on Display
VIV Select India 2026 features over 130 exhibitors, representing a strong mix of Indian and international companies. Participation spans Europe, the Middle East, and Asia, underscoring India’s growing importance as a destination for innovation, investment, and long term collaboration in animal protein production.

The event is supported by a broad coalition of national and regional industry associations, reinforcing its role as a unifying platform for poultry, dairy, and allied livestock sectors.
The exhibition floor presents a comprehensive cross section of technologies and services designed to enhance productivity, efficiency, sustainability, and product quality across animal protein production. Visitors can expect solutions ranging from automation and precision systems to animal health, biosecurity, processing, and digital tools.

International and Indian companies such as Big Dutchman, JBT Marel India, Viscon Hatchery Automation, De Heus Animal Nutrition India, FAMSUN, Venky’s India, and Himalaya Wellness Company are among those confirmed—alongside many other technology providers serving integrators, producers, processors, and service companies.

VIV Square: Knowledge Exchange at the Core
VIV Square opens with a formal inaugural ceremony marked by the presence of senior industry leaders and government representatives, including Mr. Jeroen van Hooff, President & CEO of Royal Dutch Jaarbeurs and VNU Group, Mr. Ranpal Dhanda, President of the Poultry Federation of India, and Prof. S.P. Singh Baghel, Honorable Minister of State for Fisheries, Animal Husbandry & Dairying. The opening is further distinguished by participation from key public and diplomatic stakeholders such as Ms. Varsha Joshi, Additional Secretary, Department of Animal Husbandry & Dairying, Government of India, H.E. Ms. Marisa Gerards, Ambassador of the Kingdom of the Netherlands, and Shri Mahipal Dhanda, Education Minister of Haryana.

Across the three days, the programme includes expert-led sessions addressing critical developments in poultry production, dairy advancement, and animal health. Industry leaders from companies including Viscon Hatchery Automation, De Heus Animal Nutrition, JBT Marel, Venkateshwara Hatcheries (Ventri Biologicals), MSD Animal Health, HIPRA, CEVA, Holm & Laue, Binsar Farms, and Verka Dairy are all to share insights on topics such as automation and AI in production systems, nutrition strategies, processing performance, international dairy collaboration, and advances in vaccines and biologicals.

Patrick van Rooij, Project Manager – VIV Select India shares, “The poultry and livestock sectors are entering a phase where scale must be matched by efficiency, resilience, and smarter use of technology. VIV Select India has been developed to support that shift—by connecting the value chain, facilitating knowledge exchange, and giving professionals direct access to solutions that work in real production environments. This platform is as much about dialogue and learning as it is about business. Our goal is to create conversations that lead to stronger partnerships, better decisions, and long term value for the industry as a whole.”

Registration and Visitor Information
VIV Select India 2026 is open exclusively to trade professionals active across the animal protein and livestock value chain, including producers, integrators, processors, veterinarians, feed manufacturers, technology providers, consultants, policymakers, and industry media.

Visitor admission is free of charge and includes access to the full exhibition floor as well as all sessions at VIV Square, the show’s integrated knowledge programme. Advance online registration is recommended to ensure smooth entry and timely access to event updates and programme scheduling. The show is open during the event dates from 10:00 to 18:00.

Visitors can register online at india.viv.net/registration.

Introduction
The poultry industry has emerged as one of the most dynamic and rapidly expanding segments of the livestock sector in India. Over the past few decades, the sector has transformed from a subsistence-level backyard activity into a highly organized and technologically driven industry. Poultry production plays a critical role in ensuring nutritional security by providing affordable sources of high-quality animal protein in the form of eggs and chicken meat. In addition, the sector contributes substantially to rural employment, income generation, and the growth of allied industries such as feed manufacturing, pharmaceuticals, hatcheries, and processing units. With a population exceeding 1.4 billion and steadily rising income levels, the domestic demand for poultry products has increased significantly. Despite the strong domestic market, India possesses substantial potential to expand its presence in international poultry trade. Globally, poultry meat is one of the fastest-growing sources of animal protein due to its relatively low cost, high nutritional value, and minimal cultural or religious restrictions. Consequently, many developing countries are witnessing a surge in poultry consumption. India, being among the leading producers of eggs and poultry meat in the world, has the capacity to meet a portion of this growing global demand. However, the export share of Indian poultry products remains relatively modest compared with major exporting nations. Understanding the export potential and global competitiveness of the Indian poultry sector is therefore essential for designing strategies that can enhance the country’s participation in global markets. In this article we shall try to examine the production strength, comparative advantages, export trends, constraints, and future opportunities that will determine India’s ability to become a competitive player in the international poultry trade.

Evolution and Growth of the Industry
The growth trajectory of the Indian poultry industry has been remarkable, particularly since the 1970s when scientific poultry farming began gaining momentum. Initially, poultry rearing in India was largely confined to backyard systems characterized by indigenous breeds with low productivity. The introduction of improved poultry breeds, scientific feeding practices, and better disease management gradually led to increased productivity and commercialization. Government support through various livestock development programs further accelerated the expansion of the sector. In the 1980s and 1990s, the emergence of private hatcheries, commercial feed mills, and vertically integrated poultry enterprises transformed the industry structure. Integration enabled better coordination among breeding, feed production, broiler growing, processing, and marketing activities, leading to greater efficiency and reduced production costs.

In recent years, modern technologies such as automated climate-controlled poultry houses, precision feeding systems, and improved genetic strains have significantly enhanced productivity levels. India has now become one of the largest producers of eggs and poultry meat globally. The country produces more than 149 billion eggs annually and 4.95 million tonnes of poultry meat, reflecting the rapid growth of the sector. This expansion has been supported by the availability of skilled manpower, improved veterinary services, and a strong research base in poultry science. The industry also benefits from an extensive network of small and medium poultry farmers who contribute to production through contract farming and cooperative models. The transformation of the Indian poultry sector demonstrates its ability to adapt to technological innovations and market demands, which is a crucial factor in developing export competitiveness.

Current Production Scenario
India’s poultry industry today represents a major component of the country’s livestock economy. Egg production has witnessed consistent growth over the past two decades, positioning India among the top two egg-producing nations in the world. Several states have emerged as major poultry production hubs due to favourable climate, infrastructure, and investment. States such as Andhra Pradesh, Tamil Nadu, Telangana, Karnataka, and West Bengal account for a significant share of the country’s egg and poultry meat production. These regions have developed strong production clusters supported by hatcheries, feed mills, and marketing networks. The broiler sector has also expanded rapidly, driven by increasing urban demand for poultry meat. The organized broiler industry operates through integrated production systems in which large companies provide chicks, feed, and technical support to contract farmers, while marketing the final product through established distribution channels. Such systems help maintain uniform quality and reduce production risks for farmers. Per capita consumption of eggs (106 eggs/capita/annum) and poultry meat (7.5 kg / capita / annum) in India has steadily increased as consumers recognize the nutritional benefits of these products. Eggs are considered an affordable and high-quality source of protein, vitamins, and minerals, while poultry meat is widely accepted across various cultural and religious groups. The expanding domestic market has been the primary driver of industry growth. Nevertheless, the scale of production achieved by the Indian poultry sector provides a strong foundation for exploring export opportunities, particularly in regions where demand for poultry products is growing rapidly.

Export Profile of Indian Poultry Products
Although India is among the leading producers of poultry products, its share in global poultry exports remains relatively small. The majority of poultry production in the country is consumed domestically, leaving limited quantities available for export. Nevertheless, India does participate in international trade in several poultry products. The main export items include table eggs, egg powder, liquid egg products, frozen chicken meat, and certain processed poultry products. Among these, egg powder and processed egg products constitute a significant proportion of India’s poultry exports. These products are widely used in the bakery, confectionery, and food processing industries in many countries. Major export destinations for Indian poultry products include countries in the Middle East, South Asia, and Southeast Asia. Nations such as Oman, the United Arab Emirates, Maldives, Sri Lanka, and Vietnam import eggs and poultry products from India due to geographical proximity and established trade relationships. Export volumes tend to fluctuate depending on factors such as domestic demand, international market prices, and disease outbreaks. Despite these fluctuations, the poultry export sector has shown gradual growth in recent years. However, compared with global leaders in poultry exports, India’s presence in international markets remains limited. Increasing export volumes will require improvements in processing infrastructure, quality standards, and supply chain management. Strengthening these areas will enable Indian poultry producers to compete more effectively with established exporters in the global market.

Comparative Advantages of the Indian Poultry Sector
India possesses several inherent advantages that can support the expansion of poultry exports and enhance its competitiveness in global markets. One of the most significant strengths is the large production base of eggs and poultry meat. The scale of production allows the industry to generate surplus quantities that can potentially be directed toward export markets. Another important advantage is the availability of diverse agro-climatic conditions that support year-round poultry production. This ensures a continuous supply of poultry products throughout the year, which is essential for maintaining export commitments. India also benefits from a large pool of skilled and semi-skilled labour engaged in poultry farming, processing, and marketing activities. Labor costs in India are relatively lower compared with many developed poultry-producing countries, providing a competitive edge in terms of production and processing expenses. Furthermore, the country has developed a strong research and development infrastructure in poultry science through universities, research institutes, and industry partnerships. These institutions contribute to improvements in breeding, nutrition, disease control, and farm management practices. Another advantage is the strategic geographical location of India, which allows easy access to markets in the Middle East, Africa, and Southeast Asia.
Shorter shipping distances reduce transportation costs and help maintain product quality. These comparative advantages, if effectively utilized, can significantly enhance the export potential of the Indian poultry industry.

Global Poultry Trade Dynamics
The global poultry trade is characterized by intense competition among a few major exporting countries that dominate international markets. Nations such as Brazil, the United States, Thailand, and several European countries account for a large share of global poultry exports. These countries have developed highly efficient production systems supported by advanced genetics, large-scale feed production, modern processing facilities, and strong export marketing networks. Brazil, for instance, has emerged as the largest exporter of poultry meat due to its abundant feed resources, large-scale integrated operations, and well-developed logistics infrastructure. Similarly, the United States benefits from high productivity, advanced technology, and strong global distribution systems. In contrast, many developing countries with growing poultry industries, including India, have not yet fully realized their export potential. Global poultry demand continues to rise due to increasing population, urbanization, and changing dietary preferences. Poultry meat is often preferred over other meats because it is relatively affordable, has lower fat content, and is widely acceptable across cultures. As a result, emerging economies in Asia, Africa, and the Middle East represent important growth markets for poultry exporters. For India to compete effectively in this global environment, it must improve its production efficiency, processing capacity, and compliance with international quality standards. Understanding the dynamics of global poultry trade is essential for identifying strategic opportunities and positioning Indian poultry products in suitable international markets.

Cost of Production and Feed Economics
One of the most critical factors influencing the global competitiveness of the Indian poultry industry is the cost of production, particularly the cost of feed. Feed typically accounts for nearly seventy to eighty percent of the total cost of poultry production. The major feed ingredients used in poultry diets include maize and soybean meal, both of which are subject to price fluctuations due to variations in agricultural production and market demand. In India, the prices of these feed ingredients are often higher compared with those in major poultry-exporting countries. High feed costs increase the overall cost of poultry meat and egg production, making Indian products less competitive in international markets. In addition to feed costs, other factors such as energy prices, transportation costs, and infrastructure limitations also contribute to production expenses. Improving feed efficiency through better genetics, balanced nutrition, and innovative feed additives can help reduce production costs. The development and adoption of alternative feed ingredients, including agricultural by-products and locally available feed resources, may also contribute to cost reduction. Furthermore, improvements in feed processing technologies and feed management practices can enhance nutrient utilization and overall productivity. Addressing the issue of feed cost is therefore a key requirement for strengthening the global competitiveness of the Indian poultry industry and enabling it to compete effectively with established poultry exporters.

Quality Standards and Food Safety Requirements
Access to international poultry markets depend heavily on compliance with stringent quality and food safety standards. Importing countries require strict adherence to regulations related to hygiene, product safety, and animal health. Poultry products must meet internationally recognized standards such as Hazard Analysis and Critical Control Points (HACCP), ISO quality management systems, and various sanitary and phytosanitary regulations. Additionally, many markets require certification related to halal processing, particularly in regions with large Muslim populations. Ensuring compliance with these standards requires significant investment in modern processing facilities, laboratory testing, and quality control systems. Traceability of poultry products from farm to processing plant is also becoming increasingly important in international trade. Consumers and regulatory authorities in many countries demand transparency regarding production practices, feed ingredients, and disease control measures. Indian poultry processors must therefore adopt advanced monitoring systems to maintain product quality and safety throughout the supply chain. Training of personnel in hygiene practices and quality management is equally essential. By strengthening food safety systems and ensuring consistent product quality, India can enhance the reputation of its poultry products in international markets. Improved compliance with global standards will not only facilitate export growth but also benefit domestic consumers by ensuring safer and higher-quality poultry products.

Infrastructure and Supply Chain Challenges
Infrastructure development plays a critical role in determining the export readiness of the poultry industry. In India, one of the major constraints affecting poultry exports is the limited availability of modern processing facilities and cold chain infrastructure. A large proportion of poultry birds are still marketed as live birds rather than processed products. This traditional marketing system restricts opportunities for value addition and limits the shelf life of poultry products. Export markets generally require processed, packaged, and frozen poultry products that can withstand long-distance transportation. The availability of refrigerated storage facilities, cold transport vehicles, and efficient port infrastructure is essential for maintaining product quality during export. Inadequate cold chain logistics can lead to spoilage and quality deterioration, reducing the competitiveness of poultry exports. Furthermore, transportation costs and logistical inefficiencies can increase the final price of exported products. Strengthening supply chain infrastructure through investments in modern slaughterhouses, cold storage units, and refrigerated transport systems is therefore essential for expanding poultry exports. Public-private partnerships and government support programs can play an important role in developing such infrastructure. Improved logistics and supply chain management will enhance the efficiency of poultry exports and ensure that Indian products reach international markets in optimal condition.

Opportunities in Emerging Markets
Despite the challenges faced by the poultry sector, several opportunities exist for expanding India’s presence in global poultry trade. One of the most significant opportunities lies in the rapidly growing demand for poultry products in developing regions such as Asia, Africa, and the Middle East. Population growth, rising incomes, and urbanization in these regions are driving increased consumption of animal protein. Poultry meat, being relatively affordable and easy to prepare, is often the preferred choice among consumers. India’s geographical proximity to many of these markets provides a logistical advantage in terms of transportation time and cost. Additionally, cultural similarities and established trade relationships with several Asian and Middle Eastern countries can facilitate market access. Another important opportunity lies in the production of value-added poultry products such as ready-to-cook and ready-to-eat items. The global demand for convenience foods is increasing as urban lifestyles become more hectic. Indian poultry processors can capitalize on this trend by expanding the production of processed and packaged poultry products. Developing specialized export zones for poultry processing and strengthening branding and marketing strategies can further enhance India’s export prospects. By focusing on emerging markets and innovative product development, the Indian poultry industry can significantly increase its share in international poultry trade.

Strategic Interventions for Enhancing Competitiveness
To fully realize its export potential, the Indian poultry industry must adopt a series of strategic interventions aimed at improving productivity, quality, and market access. One of the primary priorities should be the modernization and expansion of poultry processing infrastructure. Establishing more integrated processing plants equipped with advanced technology will enable the production of high-quality export-oriented poultry products. Strengthening veterinary services and disease surveillance systems is also crucial for preventing outbreaks that could disrupt export trade. Investments in research and development are needed to improve poultry genetics, nutrition, and disease management practices. The development of cost-effective feed formulations using locally available ingredients can help reduce production costs. Additionally, capacity building programs should be implemented to train farmers, technicians, and processing personnel in modern poultry management and food safety practices. Government policies aimed at promoting agricultural exports, including financial incentives and infrastructure development programs, can further support the growth of poultry exports. Collaboration between government agencies, research institutions, and the private sector will be essential for implementing these strategies effectively. By adopting a coordinated approach that integrates technological innovation, infrastructure development, and policy support, India can significantly enhance the global competitiveness of its poultry industry.

Future Outlook
The Indian poultry industry has achieved remarkable progress over the past several decades, evolving into one of the most vibrant sectors of the country’s agricultural economy. With a large production base, expanding domestic demand, and improving technological capabilities, the industry possesses substantial potential to become a significant exporter of poultry products. However, realizing this potential requires addressing several structural challenges, including high feed costs, limited processing capacity, inadequate cold chain infrastructure, and strict international quality requirements. Strengthening these areas will be critical for enhancing the competitiveness of Indian poultry products in global markets. At the same time, the growing global demand for affordable animal protein presents significant opportunities for export expansion. By focusing on value-added poultry products, improving supply chain efficiency, and ensuring compliance with international food safety standards, India can strengthen its position in international poultry trade. Continued investment in research, infrastructure, and policy support will play a vital role in achieving this objective. In the coming years, the integration of modern technologies, sustainable production practices, and export-oriented strategies is likely to transform the Indian poultry industry into a globally competitive sector. Such progress will not only generate additional export earnings for the country but also contribute to rural development, employment generation, and improved nutritional security.

Dr Eckel Animal Nutrition GmbH & Co. KG, Germany, a global animal nutrition specialist company organised World Tour 2026 Conference at Hotel Avani Riverside, Bangkok on March 14, 2026 which was attended by 90 over delegates from 12 countries which was addressed by eminent speakers.

In the year 1994, Dr. Antje Eckel, CEO, founded the company Dr. Eckel Animal Nutrition, aimed at ensuring animal nutrition is healthier, more animal-friendly and more sustainable. Over the next three decades, the family business grew into a globally successful provider of alternative animal feeding solutions. Other key persons associated with the company are Dr. Bernhard Eckel, Vice President – Sales, Dr. Viktor Eckel, Managing Director-Products and Innovation, Mr. Theo Eckel Head-Purchase and Ms. Klara Eckel, Product Manager.

World Tour 2026 Conference started with the opening remarks by Dr. Andreas Lewke, Managing Director (Thailand) Dr. Eckel Animal Nutrition. Dr Andreas Lewke has more than two decades of experience in Asia and a strong focus on sustainable, innovative animal nutrition. Dr. Eckel Animal Nutrition from their Bangkok office, the team has worked closely with integrators, feed mills and farmers across Asia and their main interest is how innovative, sustainable nutrition concepts can support both healthy animals and healthy profits. Dr. Andreas Lewke said today

Dr. Eckel Animal Nutrition is one of the international specialists for phytogenic solutions based on plant-derived active ingredients and their products are used in poultry, swine, ruminant and aquaculture nutrition around the world. The aim is always the same: to help the customers achieve direct and long-term success with healthy growth, high-quality products and efficient, resource-friendly production.

Dr. Viktor Eckel, Managing Director, Dr. Eckel Animal Nutrition in his keynote address highlighted “Plants Paving the Way for Future Animal Nutrition.

From the very beginning Dr. Eckel Animal Nutrition has focused on innovative feed additives that combine animal health, performance and sustainability. Dr. Viktor Eckel continues to shape the future of plant-based solutions and next-generation feed additives for animal nutrition. countries on almost all continents. He said the company’s products are manufactured in Germany to the highest quality standards. More than 75% of the raw materials requirement are sourced from European Union countries thus ensuring shorter supply routes and flexible manufacturing processes. Experts associated with the company from more than 20 countries are working towards ensuring the company’s growth.

After Coffee Braek, Dr. Anne Möddel, Team Lead Technical Sales, Dr. Eckel Animal Nutrition gave presentation on “Choosing the Right Phytogenic Solution to Achieve Your Goals”. At Dr. Eckel, Dr. Anne Möddel serves as a key technical contact for sales teams, partners and customers, providing in-depth expertise on phytogenics and monogastric nutrition. Her nice presentation was followed by Lunch.

Post Lunch, Dr. Nancy Salamanca, DVM, Ph.D., Independent Consultant & Professional Lecturer gave presentation on “Making Antibiotic-Free Farming Work: A Nutritionist’s Perspective”. Dr. Nancy Salamanca highlighted the importance of targeted feed solutions, gut health management, and practical nutritional approaches that help producers maintain animal performance while reducing reliance on antibiotics.

Dr. Le Van Phan, DVM, PhD, Assoc. Professor, Department of Microbiology and Infectious Disease, College of Veterinary Medicine, Head. Laboratory of Viral Infectious Diseases, Center for Research Excellence and Innovation, Vietnam National University of Agriculture gave update on ASF outbreaks in Vietnam (2019–2025) – Insights and Lessons Learned. It was privilege to hear the insights and research contributions of eminent Speakers.

Dr. Bernhard Eckel, Vice President, Dr. Eckel Animal Nutrition spoke on “Closing Reflections & Future Outlook”. Dr. Bernhard said their company has a motto – act local and think global. Dr. Eckel Animal Nutrition establishes sustainable social and ecological conditions across its product value chains as its products are sold globally and have wide footprints. By embracing such innovations, Dr Eckel protects the livestock but also contributes to a healthier, more efficient, and eco-friendly agricultural future for the world. The company participates in all the global livestock and poultry events for expanding outreach of its unique products.

Events like this truly highlight the value of global collaboration, knowledge sharing and industry connections. It was nice opportunity for me to learn, connect and exchange practical knowledge with professionals from many countries. Thanks to Dr. Eckel Team and the speakers for creating such an important global platform for knowledge sharing.

The 5th Edition of the Global Talks series presents an in-depth conversation with Dr. Nasir Mukhtar, a globally recognized leader and influential voice shaping the poultry industry across the GCC and Asian regions. The discussion explores the rapidly evolving landscape of poultry science, industry leadership, and knowledge-driven innovation that is redefining the future of global poultry production. With decades of experience spanning academia, industry, and international poultry organizations, Dr. Mukhtar has played a transformative role in advancing poultry science while strengthening industry–academia collaboration. Currently serving as the General Secretary of the World’s Poultry Science Association (WPSA), UAE Branch, he actively champions the integration of scientific research with practical industry solutions, the development of young professionals, and the resolution of emerging challenges through global cooperation and informed leadership.

Dr. Mukhtar began his research career in the breeding of native chickens, successfully combining scientific rigor with real-world industry applications.

While reflecting on his research journey during the discussion, Dr. Mukhtar shared his dual role as a Professor and poultry entrepreneur, enabled him pioneered groundbreaking research on standardized ileal digestible (SID) amino acid values in sex-based broilers, establishing a globally relevant model for precision poultry nutrition.

He has led and completed several landmark collaborative projects with prestigious international institutions and organizations. Responding during the interaction, Dr. Mukhtar recalled earning his Ph.D. from the University of Agriculture, Faisalabad, Pakistan, and completed his post-doctoral research at the Roslin Institute, University of Edinburgh, Scotland (UK).

Throughout his academic career, Dr. Mukhtar has supervised ten Ph.D. and twenty M.Phil. students, making a lasting contribution to human capacity development in the poultry sector. He is the author of six books and sixty-three peer-reviewed national and international research articles, widely cited across scientific and industry platforms.
Beyond research, Dr. Mukhtar’s global leadership extends to key strategic roles. During the interaction Dr. Mukhtar detailed his responsibilities as General Secretary of the WPSA UAE Branch, Vice President of the Asian Pacific Federation of WPSA (Thailand), and Global Chair of the WPSA Working Group on Small-Scale Family Poultry Farming.
He is also a member of the Editorial Board of the World’s Poultry Science Journal and serves as a Guest Editor for Poultry Science.

A frequent and respected speaker at international scientific and industry forums, Dr. Nasir Mukhtar continues to influence global poultry policy, innovation, and sustainability—bridging science with industry and shaping the next generation of poultry leaders.

Launch of Advanced Mycotoxin Management Solutions – Antox Plus & Antox Precise
Nanovet Nutrition Pvt. Ltd., a fast-growing and innovation-driven animal nutrition company in India, proudly announces its strategic collaboration with nu.ance Biotechnology, Switzerland, a global leader in science-backed mycotoxins management solutions. This partnership marks a significant milestone in Nanovet’s journey to bring globally validated, high-performance nutritional technologies to the Indian poultry industry.

As part of this collaboration, Nanovet Nutrition has introduced two advanced toxin-management solutions to the Indian market—Antox Plus and Antox Precise.

Antox Plus offers comprehensive protection by targeting Mycotoxins, Endotoxins, and Chemical toxins, addressing the broader spectrum of feed-borne challenges.

Antox Precise is a highly selective solution dedicated exclusively to mycotoxin management, ensuring precise binding without compromising essential nutrients.

Together, these innovations strengthen feed safety, support animal health and performance, and enhance profitability for farmers and integrators.

Successful Multi-City Launch Events Across India
To mark the official launch of Antox Plus and Antox Precise, Nanovet Nutrition successfully conducted a series of launch events across three strategic poultry hubs in North India. These events witnessed enthusiastic participation from poultry farmers, integrators, veterinarians, consultants, distributors, and industry professionals.
Launch Event Details
· 15th December – Karnal
Venue: Vivaan Hotel, Karnal
· 17th December – Pathankot
Venue: Zone by The Park, Pathankot
· 19th December – Lucknow
Venue: Holiday Inn, Lucknow

Each event served as a dedicated knowledge-sharing platform focusing on Mycotoxin, Endotoxin and Chemical toxin risk management, field challenges, and innovative nutritional interventions aligned with Indian feeding practices.

Strong Technical Leadership & Global Expertise
The launch programs were successfully conducted by the Nanovet Nutrition team, led by experienced technical and commercial professionals who shared valuable insights on Toxins prevalence, impact on poultry performance, and the scientific advantages of Antox Plus and Antox Precise.

Nanovet Nutrition Team
· Dr. Deepak Singh – Technical Director
· Dr. Karthiga Kesavan– Product Manager
· Deepak Solanki- Regional Sales Manager-North
· Dr. Anirudh Ahlawat- Technical Service Manager- North
· Dedicated regional sales team members

nu.ance Biotechnology Team
· Dr. David Harrington – Chief Product Officer
· Mr. J. S. Uppal – Business Director, South Asia
Their presence reinforced the strength of the collaboration and highlighted nu.ance’s commitment to supporting Indian poultry producers with proven, research-driven solutions.

Antox Plus & Antox Precise – Science That Delivers Results
Antox Plus and Antox Precise are formulated using advanced adsorption and biotransformation technologies, developed through extensive global research and validated under diverse field conditions.

Key benefits include:
· Broad-spectrum Mycotoxins, Endotoxins and Chemical Toxins binder.
· Improved gut health and nutrient utilization.
· Enhanced flock performance and consistency.
· Reduced economic losses linked to mycotoxins.
These products are specifically adapted to Indian raw material variability, making them reliable solutions for modern poultry challenges.

Strengthening Nanovet’s Commitment to the Indian Poultry Industry
The successful execution of the multi-city launch events reflects Nanovet Nutrition’s strong field connect, technical capability, and commitment to delivering value-driven solutions. The collaboration with nu.ance Biotechnology further strengthens Nanovet’s product portfolio and reinforces its position as a trusted partner for poultry producers across India.

Nanovet Nutrition continues to focus on innovation, quality, and farmer-centric solutions, bridging global science with local expertise to support sustainable and profitable animal production.

Nanovet Nutrition Pvt. Ltd. – Turning Ideas into Innovations.

Nanovet Nutrition Private Limited, a fast-growing, science-driven animal health and nutrition company, announced a strategic collaboration with nu.ance Biotechnology, Switzerland, during Poultry India. This partnership marks a significant milestone in Nanovet’s journey to strengthen its global scientific footprint and deliver advanced, research-backed solutions to the Indian livestock industry.

About Nanovet Nutrition Pvt. Ltd.
Nanovet Nutrition Private Limited is committed to enhancing livestock productivity, animal welfare, and farm profitability through innovative, technology-driven nutritional solutions. The company has established strong expertise in veterinary nutraceuticals, gut health enhancers, feed quality solutions, and biosecurity technologies, addressing the evolving needs of the poultry, ruminant, swine, and companion animal sectors.

Headquartered in Bengaluru, India, Nanovet integrates research, innovation, sustainability, and customer-centric development to deliver measurable performance outcomes for producers. Through continuous investment in science and strategic global collaborations, Nanovet is rapidly emerging as a progressive and reliable partner in animal nutrition and health. Under the visionary leadership of Mr. Sanjeev Khanna, Managing Director, Nanovet Nutrition has witnessed accelerated growth and industry recognition. With deep domain expertise and a strong focus on innovation, Mr. Khanna has steered the company toward adopting advanced technologies, strengthening scientific alliances, and building long-term value for customers and stakeholders. His leadership continues to position Nanovet as a future-ready organization aligned with global best practices.

Strategic Collaboration with nu.ance Biotechnology, Switzerland


As part of its commitment to bringing world-class science to India, Nanovet has entered into a strategic collaboration with nu.ance Biotechnology, a Switzerland-based biotechnology innovator renowned for its advanced nutritional technologies and mycotoxin management solutions.

nu.ance Biotechnology brings strong global credentials, including:
– A state-of-the-art production facility in France
– Commercial presence across 40+ countries
– Specialized expertise in postbiotics, globa.biotics, feed additives, and next-generation nutritional technologies.

This collaboration significantly enhances Nanovet’s technical capabilities and supports the introduction of high-performance, research-validated feed solutions tailored to the needs of Indian and neighboring markets.

Leadership Presence at the Collaboration Event
The collaboration was formally reinforced during a dedicated event at Poultry India, attended by senior leadership from both organizations. The Nanovet delegation was led by:
– Mr. Sanjeev Khanna, Managing Director
– Dr. Deepak Singh, Technical Director
– Mr. Avinash Kharat, National Sales Head
– Along with members of the commercial and technical teams.

nu.ance Biotechnology was represented by:
– Dr. David Harrington, Chief Product Officer
– Mr. J. S. Uppal, Business Director – South Asia.
The presence of senior leadership underscored the shared commitment of both companies toward innovation, knowledge exchange, and long-term market development.

Nanovet × nu.ance: A Future-Focused Partnership
Through this collaboration, Nanovet Nutrition aims to leverage nu.ance Biotechnology’s global expertise in biotechnology, formulation science, and quality systems to further enhance product performance and deliver superior value to customers. Together, both organizations are aligned in their vision to introduce globally benchmarked, sustainable, and performance-oriented innovations for the livestock industry.

This strategic alliance reinforces Nanovet Nutrition’s position as a science-led, globally connected partner, dedicated to shaping the future of animal nutrition in India and beyond.